words Annabella Wolf PODYH is a Ukrainian womenswear brand that draws inspiration from the world of architecture. The collections of the brand, founded in 2020 by architect Daria Plaksyuk, embody the spirit of various architectural styles while balancing simplicity and sophistication. As well as creating their elegantly structured garments they are committed to being part of the solution in their native Ukraine. They try to use local manufacturers and produce in small batches. They are strong on sustainability too and minimise material waste by incorporating left over materials into other pro ..read more

words Al Wood Fashion is as unique as our fingerprints. It lies beyond the realms of designer labels and trending styles, rooted deep within our individual aesthetic preferences and personality traits. Uncovering your authentic fashion self is an intimate journey of self-discovery and expression. It is a process of understanding what truly resonates with you and embracing it confidently. Knowing your authentic fashion self allows you to curate a wardrobe that reflects your true essence and empowers you to confidently present yourself to the world. Recognize Your Preferences Before embarking o ..read more

words Alexa Wang I found myself really drawn to the Rabbit label on seeing the latest collection ‘Lovesick’. The clothes are the stuff of fairytales and magic. They are all about craft and wonderful materials which clash and enhance when worn together, The label is all the work of Sophie Spratley the 25-year-old Graduate of Kingston School of Art. She grew up in a rural town called Marlow on the river Thames. Some of her earliest memories are of climbing tress in the local forest and tending the family allotment as she grew up. There is a vintage quality to the clothes. They are influenced by ..read more

words Alexa Wang Did you know, over 92 million tons of textile waste is generated every single year? While styles evolve and trends come and go, statistics like this can make us think twice about the role of fast fashion. It’s not all doom and gloom though; read on to find out our pick of the best timeless fashion accessories – your secret weapons for adding sophistication to any ensemble! 1. Leather handbag Despite their low cost and convincing appearance, faux leather handbags are a major culprit in environmental waste, as well as typically only lasting for a couple of uses before splitting ..read more

We love the conceptual here at Flux. We’re suckers for a theme and a story and have even been known to swoon along to Prog Rock in the office to while away the editorial hours. Conceptual art of course bring it on – and when it comes to conceptual fashion then if it hits right – we go ga-ga. We have to say then that we are in love with this latest collection from 8IGB Community Clothing for it’s devil-may-care attitude and deliberate flouting of genres. It’s also damned good fashion. It’s  giving us a peak into a future where designers will paint with history and give rise to new possibil ..read more

words Alexa Wang Fashion changes. Unless you spend every waking moment following influencers’ every move on social media, it can be hard to know what is hot and what is not. You don’t have to worry about being confused about fashion anymore though, as this post has you covered. In this article, you will learn about how you can stay ahead of the latest trends, and more importantly, upgrade your own fashion accessories when they start getting old. Upgrading accessories help you to look more current and a lot more relevant. Sports Brands One thing you should know is that generally speaking, spor ..read more

From a Brit School background to absorbing inspiration from the likes of Alexander McQueen, Kumi Keazor tells the story of why he took his up-and-coming namesake brand away from London, where most of his creative contemporaries are based, to an obscure village in the foothills of the French Pyrenees. Kumi Keazor grew up in Tufnell Park, London, where he attended several schools before settling in a Steiner school which radically changed his education and the way he viewed things creatively. At the age of 14, he was selected for The Brit School and committed himself to an education in art. Kum ..read more

“DARE TO BE UNLIMITED”——DAPHNE.LAB × MARRKNULL Collaboration Debut at 2024 Spring/Summer London Fashion Week LONDON, Septemper 18th 2023 – DAPHNE.LAB, a new avant-garde sub-brand under the Chinese fashion giant DAPHNE, collaborated with the independent Chinese designer brand MARRKNULL to launch crossovers “DAPHNE.LAB × MARRKNULL SugarCube Thigh-High Boots” and “DAPHNE.LAB × MARRKNULL SugarFree Mules”, which debuted and created a buzz at 2024 Spring/Summer London Fashion Week. MARRKNULL S/S 2024 Based on the spirit of “Dare To Be” that is highly valued by DAPHNE.LAB, this collaboration fully d ..read more

words Alexa Wang We have a soft spot and great respect for Walter van Beirendonck here at Flux. He’s just an inspiring figure. I was full of self doubt and feeling frustrated the day the release about his latest collection plopped into by inbox. This lifted my mood right up. It seems Walter has been inspired by the search for the fabled city of DAWLEETOO. Of course we never got to see the city. British explorer Alfred Isaac Middleton, who disappeared searching for the city, has gone down in folklore as an exalted but doomed hero. He reached for the skies and was never heard of again. The stori ..read more

words Alexa Wang I love these this latest collection from Florentina Leitner. It is inspired of course by Joan of Arc. She is a complicated hero. She battled against us English and so was a war hero in her native France. More lately though she’s seen as a feminist icon. She purportedly cut off of her own hair in order to cement her authority in a male dominated military and there are indeed images from the time which show her with unusually short hair. She was eventually burnt at the stake. It seems the authorities could not copy with a woman of her stature and power in that era. With her late ..read more