Back in the day, consumers relied on newspapers and/or the yellow pages to gain information and/or to select a contractor or business. With the birth of the Internet, it is clear that most people now rely on their favorite search engine to assist them in researching and selecting their contractors or company to do business with. Many of us have become so accustomed to using search engines, that it is really hard to believe that search engines did not even exist until about 1990. Before getting into the nuts and bolts of what SEO is all about, it is important to understand the basic mechanics b ..read more

Is your Business located on Google Maps and Google Places for Business?  If not, it should be! Despite the simple fact that search engines such as Google and Yahoo have replaced the stone aged telephone books, both of these search engine titans also possess business listing services. Google has Google+ Places and Zagat, while Yahoo has Yelp. All which utilize map based business listings. These map based business listings assist consumers in finding business near their physical locations. This is even more relevant in today’s age of mobile devices, such as smart phones and tablets. Fo ..read more

Despite any modifications Google Search may implement in their search algorithms, depth of valuable content will always reign supreme. That being said, making sure your content is meta-tagged properly may be the single most important part of optimizing your website for search engines. I always tell my clients that search engines like Google, Yahoo and Bing are not going to put words in your mouth! In other words, if you are a "Plumber", then search engines will not assume that you provide "Hot Water Heater Repair Services" or "Sump Pump Repairs" unless there are "titled articles" along with te ..read more

This video tutorial demonstrates how to implement lightbox galleries within Joomla Articles, as well as with in the k2 Article component.   As with any function ability, there are various 3rd party components that will provide any given function ability.  This article documents the step-by-step process and provides links to the plugin and module utilized in this video tutorial.  Continue reading to view all the steps required to achieve image gallerie lightbox gallery within your Joomla articles ..read more

If you don’t know who Matt Cutts is, then you probably have not been paying much attention to the world of Search Engine Optimization (SEO). If you own or manage a website and have an interest in growing your web presence, then its time you learn more about Matt Cutts. , provided on their company website. You will not see a photo or even a description of Matt Cutts. I find this funny considering, that when Matt Cutts speaks, his words have a more significant impact on the world of SEO than any other Google staff member. Perhaps you are more familiar with the "stay thirsty" ad campaign put on b ..read more