Marketing Dive » Marketing Technology
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Marketing Dive » Marketing Technology
1w ago
The streaming platform announced during its upfront that its ad-supported plan now has 40 million global monthly active users — up from 5 million a year ago ..read more
Marketing Dive » Marketing Technology
1w ago
The issue, which leverages QR codes that lead to curated Pinterest boards, highlights over 120 products and expands the platform’s bid to publishers.  ..read more
Marketing Dive » Marketing Technology
1w ago
At Marketing Live, the company also outlined how it’s enhancing shopping ads and supporting complex purchase decisions with generative AI ..read more
Marketing Dive » Marketing Technology
2w ago
Cookie deprecation and a potential TikTok ban cast this year’s NewFronts in a different light while attendees noticed fewer pitches centered on content ..read more
Marketing Dive » Marketing Technology
2w ago
Disney’s new partnership with Walmart Connect and Amazon’s latest streaming TV ad formats demonstrate how the growing channels can work together ..read more
Marketing Dive » Marketing Technology
2w ago
The consultancy is being more closely aligned with Omnicom Media Group while practices like its popular Cultural Briefings are winding down.  ..read more
Marketing Dive » Marketing Technology
2w ago
A new image generator relies on assets that the advertiser already owns, part of Meta’s efforts to ensure its ad products align with internal brand guidelines.  ..read more
Marketing Dive » Marketing Technology
2w ago
An expanded offering combines first-party traveler insights with a host of capabilities and comes as more players enter the media network space ..read more
Marketing Dive » Marketing Technology
2w ago
The company unveiled a next-level generative AI search process along with a range of other new features that leverage the buzzy tech.  ..read more
Marketing Dive » Marketing Technology
2w ago
Proving it could deliver the same Hollywood wattage as its competitors, Amazon worked to separate itself from the pack by offering scale and results ..read more