In today’s incredibly competitive and instant gratification society, the definition of success is often tied directly to external factors, especially in sales. Many organisations run sales campaigns that promote internal competition, with the top sales person winning cash, a fully paid trip or some other ‘tangible’ external reward. Whilst this may create some short term motivation, rarely does it result in long term sustainable success. As sales leaders, sales people, or business owners, we must get specific around what the definition of success is for us, and not have it tied to external forc ..read more

In sales, the temptation to launch into the product and service pitch early in the sales process can sometimes be overwhelming, especially when there is direct or implied pressure being applied to hit a number. This can lead to the seller being focused more on what is in it for them, rather than being focused on what is in it for the buyer. The end result is often no sale, at least some form of objection, and a loss of reputation and credibility. Sellers need to be better at sales discovery, at working out whether there is an opportunity in the first place, and slowing down the sales process i ..read more

In the highly competitive and increasingly overcrowded marketplace that we operate in, it is becoming more and more difficult to stand out from the competition. Capturing inbound leads through campaigns is still a legitimate marketing strategy, as is targeted outbound campaigns to build awareness in the marketplace. However, often these leads are not as qualified and the time it takes to analyse them and explore them, can result in longer sales cycles. By better utilising technology, sales teams can be more targeted, be more relevant and more specific, especially when it comes to identifying i ..read more

One of the most important skills any salesperson and sales leader must learn is the ability to effectively negotiate. Often when sales people are under pressure to hit a number and to close a deal, the balance of power can sit with the buyer, especially when the person in the buying organisation is an experienced negotiator. This can result in the sales person giving too much away in order to close the deal, thereby diluting margin and quite often, credibility in the eyes of the customer. In today’s episode, I have the privilege of speaking with Mike Inman, an experienced sales leader, procure ..read more

Sales leaders and their teams are constantly searching for strategies and tactics to get in front of their ideal customer, and remain front of mind. Whether it be marketing campaigns through Facebook, LinkedIn, industry forums, or even through specific outreach via the phone, many organisations don’t play the long game and hence miss out on the harvest. Interestingly, for many organisations, cold email outreach does not appear to be at the top of their strategy list. That is where Namit Jindal comes in. Namit is the founder of Deliverability Ninja and over the last few years, has fine tuned a ..read more

Artificial Intelligence (AI) is continuing to creep into every area of society at a rapid rate, and with this growth comes opportunities as well as challenges. For sales leaders and their teams, AI can be an enabler to fast track opportunity and pipeline development, and as long as they can maintain the human connection with clients, there is the opportunity to leverage AI to create exceptional results. In this episode, I have the privilege of speaking with Amarpreet Kalkat, Founder & CEO of Humantic AI, an organisation that is committed to building buyer intelligence for revenue teams. It ..read more

The great thing about being successful in sales is that there is no prerequisite in terms of qualification or background. Sales is such a level playing field that it creates the opportunity for anyone who wants to work hard, stay the course, learn and develop, to become successful. William Gilchrist is the perfect example. Growing up in Chicago and then moving to South East Asia, William has forged a very successful career, starting out in business development, working in senior roles for a number of years in Google, to now leading his own successful business, Konsyg. Throughout this conversat ..read more

In working with Sales Leaders and their teams over many years, I am still staggered at the number of sales professionals who ‘wing it’ when it comes to engaging with their customers and prospective customers. They rely on having a ‘strong relationship’ believing that this will get them through the sales call, and close the deal. In today’s episode, I have the privilege of speaking with Nathan Jamail, an author, speaker and coach, with over 30 years of sales and sales leadership experience. Nathan is a big believer in scrimmaging as a mechanism to drive exceptional sales performance and shares ..read more

In this insightful episode of the Exceptional Sales Letter podcast, host Darren Mitchell engages in a deep and motivational conversation with Casey Stubbs, a veteran entrepreneur and investment educator with extensive experience in sales, marketing, and value creation. The podcast delves into Casey’s multifaceted career journey, starting from his initial investments in the stock market at a young age to his venture into entrepreneurship through a carpet cleaning business and his eventual pivot back to the financial industry after military service. Casey shares valuable lessons from his career ..read more

It was the movie, Terminator, that brought the concept of artificial intelligence (ai) to people’s awareness, albeit in quite a scary way. The reality is that artificial intelligence in some form has been with us for over 30 years, and is only now starting to exponentially accelerate in relation to the value it can add to businesses and organisations. The organisations that are able to leverage it effectively are the ones which will enjoy incredible success over the next few years. Whilst there may be some roles replaced with ai, the vast majority of roles, especially in sales, can be compleme ..read more