Where do you start if you want to develop a digital marketing strategy for your business? It’s still a common challenge since many businesses know how vital digital channels are today for acquiring and retaining customers. Yet may still don’t know what to do and how to support business growth and engage their customers effectively online through digital marketing. In this blog, we have discussed the latest digital marketing practices that will drive more prospective buyers to your website, convert these prospects into leads, and those leads into sales for each of the 7 digital marketing pract ..read more

New Delhi, India, 28th April, 2022: Fuel4Media Technologies, a leading Digital Marketing, Mobile App Marketing and SEO company in India, is proud to announce that Fuel4Media has been named by Clutch as a “Top Indian Marketing and Advertising Firm” for 2022. Each year, Clutch, a B2B research firm, publishes its official list of the top advertising and marketing companies in India, ranking the top 100 service providers in each category. The top marketing and advertising agencies are selected based on numerous quantitative and qualitative factors, including quality of work, thoug ..read more

An exciting new trend is taking place in the world of eCommerce – livestream commerce (live commerce). It is a new form of online shopping where customers make purchases during live streaming video sessions. This exciting new way of online shopping is extremely popular in Asia and it’s beginning to make waves in the US as well. In this blog, we’ll explore what live commerce is and why your business needs to implement this new strategy. The Changing Retail Space With the pandemic and shifting buyer habits, business as usual is no longer an option. Retail stores are shutting down rapidly ..read more

When you’ve invested a significant amount of time and money into developing your own mobile app, you want to make sure that it’s getting downloaded by your targeted users. However, with millions of apps in Google Play Store and Apple App Store, this can be a difficult and challenging task. Achieving 100,000 (and even a million) app downloads takes a combination of smart marketing and promotional techniques. Some may seem simple, while others take more time. In this blog, we will discuss 31 proven techniques that can help you increase app downloads and generate more revenue from your app. What ..read more

Google’s November 2021 Core Algorithm Update Hits Hard: What Website Owners Need to Know On November 17, 2021, Google announced a broad core algorithm update, which has stirred up conversations among website owners and digital marketing services providers on multiple forums and discussion platforms. But this update has hit hard and fast. As business owners are gearing up for the holiday season, the Core Algorithm Update might affect websites’ rankings and even more. November 2021 Core Update – What exactly happened Google announced the November’21 update through the Google Search Liaison Acc ..read more

There is a huge difference between“Doing Social”and “Being Social”. Doing social is easy but being social isn’t. There’s a lot more to social media marketing strategies and plan than simply posting a few posts on Facebook and Instagram in a month. 82 percent of business owners are using social media to market their business. With the growing competition and emerging new social media platforms, you need to think about social media through a strategic prism. Let’s take a look at the best way to create a winning social media plan with these 51 social media marketing strategies: #1. Do Social Li ..read more

Creating an app is hard. You will have to compete with millions of apps in the Apple App Store. Apple App Store has approximately 2.22 million apps for iOS users across a variety of categories. If your iOS app is not able to stand out among these millions of apps, it is bound to fail. This is where app store optimization (ASO) is so important. We created this practical guide to help you understand how app store optimization works in Apple’s App Store and how it can be leveraged to get more installs or downloads. In this article, you’ll learn: • What is app store optimization? • How to optimi ..read more

Creating an app is hard. You will have to compete with millions of apps in the Apple App Store. Apple App Store has approximately 2.22 million apps for iOS users across a variety of categories. If your iOS app is not able to stand out among these millions of apps, it is bound to fail. This is where app store optimization (ASO) is so important. We created this practical guide to help you understand how app store optimization works in Apple’s App Store and how it can be leveraged to get more installs or downloads. In this article, you’ll learn: • What is app store optimization? • How to optimi ..read more

Google rolled a Core Algorithm Update on June 2nd 2021. As mentioned in the announcement, Google will release another update in July 2021. It took Google 6 months to release the latest update. The last core update was launched in December 2020. Being in the digital marketing landscape and dealing with hundreds of businesses, I get to see the trends quickly. When the Core Algorithm was announced on June 2, most of our clients didn’t see much change in their keyword rankings, but within four days, many businesses started noticing a drastic change; some of them saw good improvements in search r ..read more

There was a time when shopping online was considered a luxury. Today, it is a necessity. The eCommerce industry has been growing rapidly for a while, but it is exploding since the pandemic hit the world in 2020. In 2021, eCommerce sales are expected to account for 18.1 percent of retail sales worldwide. The industry is growing so fast that eCommerce will contribute a whopping 22.0 percent of retail sales worldwide by 2023. I have been in the eCommerce development and marketing business since 2005. I have helped businesses launch profitable online stores and marketed small and large brands on ..read more