Is organic traffic dead?  Not exactly.  However, it isn't free.  It costs a ton of time.  So if you want to grow your business fast, you should consider spending money over spending your time. Health coaches can use paid ads to find more people by using ads on a variety of platforms from Facebook to Google and get themselves in front of their ideal clients in a hurry.  But this is an art and we would never recommend haphazardly throwing money against the wall with ads either. So to guide us through the world of paid ads, we invited Yuri Elkaim to the show. Yuri is the ..read more

The more things change, the more they stay the same.  It's a phrase that is often said for many reasons and it fits the current world of marketing just the same.  No matter what the latest fad method of marketing that comes out, the basics of marketing tend to stay the same.  Basically, what problem do you solve and what do you do to solve it? To dive into this simplistic formula, we invited Tiago Faria to the show.  Tiago help coaches, mentors, consultants and other help professionals systematically uncover premium dream clients using their current contact/follower/subscri ..read more

Running a business is only one aspect of your life, even if it seems like it consumes everything else.  How many times have certain areas of life were neglected in order to keep our businesses afloat?  Has our health suffered?  Our relationship with our loved ones?  Has our connection to spirit taken a hit?  Like it or not, these aspects of ourselves need to be shored up in order for any business venture to thrive and that balance is key to any profitable practice.   So to discuss how this plays out in real life, we invited Dedee Cai to the show. Dedee is the foun ..read more

When you continuously get acknowledged for your career path, there's definitely something there.  Accolade after accolade counts for something as well.  And when it comes to peak performance, there's only a few coaches who can share the same air as Brett Baughman. With more than two decades as an award-winning business and life coach, including being recently voted as the Top Coach of 2023 by Apple News, Brett joins the show to share innovative ideas and clear action steps to improve our own coaching businesses.  He is passionate about helping his clients discover their unconsci ..read more

Fascia is an awesome tool to have in your health coaching toolbox!  Although our understanding of fascia is an ongoing process, it's popularity continues to soar!  This fascination with fascia allows for a unique selling point on a cutting edge modality that can be very beneficial to any health coaching practice. To share how to incorporate fascia into your business, we invited Anna Rahe to the show.  Anna is the founder of GST Body and has partnered with top athletes, surgeons, physicians, and celebrities, while also being featured in various publications such as The Wall ..read more

I'll be honest.  I think niching down is the hardest thing a health coach can do.  Even to this day, I feel a lttle funny fully committing to a specific niche no matter how many people tell me the same exact advice and the amazing benefits of gaining that clarity.  But, when it comes to creating a business, the importance of niching down can't be overlooked. Jalene Szuba joins the show to share her business journey and some of the key benefits that she discovered while choosing her niche.  Jalene is a sleep coach who helps exhausted and overwhelmed business professionals wh ..read more

It really is amazing how there's such a stigma around using a ghostwriter. People get help in the area of writing all the time!  I myself use my virtual assistant to do my show notes.  I use my copywriter to create my sales pages.  But for some reason, even I feel a certain way considering using a ghostwriter to help out with any future books I intend to write.  And this is after the fact that countless celebrities use them to get their books out!  But maybe we are looking at this whole ghostwriting thing the wrong way. To demystify the art of ghostwriting, we invited ..read more

Yoga and health coaching are two modalities that share many common threads, especially when we look at how they play such critical roles in how to transform people’s lives.  So it doesn’t come as a surprise when we learn that many health coaches actively practice yoga and even incorporate yoga into their health coaching practices.  So when I had the opportunity to invite Kim Tang to the show, I immediately jumped on the opportunity. Kim is an Internationally recognized Master Yoga Teacher and the Head Coach of the International Yoga Sports Federation.  Kim is inspired to inspire ..read more

As we close in on our 200th episode, I look back at all of the amazing business tips that our awesome guests consistently deliver.  But what about some of the latest approaches on how to get our clients healthy?  As the landscape constantly changes, we are bombarded with so many different perspectives that it can often get confusing on how we should advise our clients to assist them on their journey of health. To help us with some tips on how to get our clients healthy, we invited Isaac Ho back to the show!  Isaac is one of our regulars and usually shows off how he is the master ..read more

We all have a story, whether we realize it or not.  And that story, once identified is the key to turning your passion into profits.  Our story provides us the framework to connect to the peoople we want to serve and enables us to deliver the unique value that they want and would love to pay for.  To dive into this topic, we invited Evan Transue to the show. Evan is the host of the Health Detective Podcast and owner of Bucks County Light Therapy.  He joins the show to share his insights on his own health journey that took him through battles with his mental health and event ..read more