Business is a numbers game.   It is essential to know your numbers so that you can maintain focus and have visibility on what is going on in your clinic.   So are your numbers up to date?   If you know your numbers, you will know where you are at in your business. In our latest OMD TV and Podcast episode, we dive deep into the transformative power of numbers within your clinic and the concept of everyone in your clinic should have a number, this will help you:   Cut through ambiguity and gain crystal-clear insights. Boost teamwork and collaboration across your entire cli ..read more

Have you ever had your business coach or someone else ask you ‘What’s your current turnover and profit?’ and sat there thinking, but actually had no idea what the answer was?  While this isn’t ideal, it is important to know the answer. Or a pretty close estimate.    Bad things happen when you don’t know your numbers.    Maybe you’re making decisions based on bad information or incomplete information that skews your thinking. Or, maybe you have a leak in your processes that is costing you a fortune, but you don’t see it because it’s hidden in the numbers. Or worse, may ..read more

I’m assuming you have read the book 'Rich Dad Poor Dad'?   I had the opportunity to read this wonderful book during my early teenage years, and it played a significant role in shaping my career direction later in life.       In this podcast “Are You A Rich Doctor or A Poor Doctor”, we will determine which quadrant of the Cash Flow Quadrant, mentioned by the author of the book, that you are currently in, and how you can transition to the right side of the quadrants, where you have people working for you to generate you income and your money is working for you.      If y ..read more

A patient coordinator with the right character, mindset and skills is truly a game changer for practices. They can take your practice revenues from “just enough to pay the bills” to a windfall every month because they know how to book procedures! This position cannot be taken lightly. You may think anyone can step in to do the job of a coordinator, but you would be sorely mistaken. Converting consultations is an art and a trained skill. It takes the right strategies, knowledge and then lots of practice to get good at confidently taking a “cold prospect” to a cash-paying patient or client. &nbs ..read more

I moved to Australia in 2011 as a poor student without any connections, no job, money, or family and friends—just two suitcases and more than $100,000 USD of student debt from my MBA program in the US.   I started out sharing a room with another student, living in a tiny old house with 8 other students, with no heater and just one bathroom to share.   Every night, I could feel the cold, high-pitched whistling winds blowing through the rattling bedroom window, keeping me awake at night. Life didn’t look so promising back then.   But I had this dream on the first day I stepped foo ..read more

re you unhappy with the small number of doctors referring to your practice?  Or,  • Are you a new practice and need to establish relationships with local doctors for referrals but have no idea where to start?  • Are you unhappy about the quality of referrals doctors are sending you?  • Are these referrals inconsistent, sometimes slow and often non-existent?    In this episode, I’m going to talk about how to build a consistent and effective nurturing campaign to bring more referrals from general practices to your practice using a strategy called the Dream 100 Refer ..read more

As a doctor or surgeon, you’re in a tough position when it comes to promoting and selling your services since they appear "invisible" to your patients.  Prospective patients can’t “see, touch, feel” your product so that makes it difficult for them to decipher the quality of work they are paying for.  That’s a big reason it’s so difficult for them to decide on you versus your competitors. There’s nothing tangible for them to compare and thus, you're selling the invisible to them.  The truth is that patients choose you for so much more than just your medical degrees.  So, wha ..read more

As we look forward to a post-Covid year in marketing, I know the competition will be fierce as there are many consumers’ behaviour changes over the last 2 years and also with the upcoming strong comeback of medical tourism.    Whether you are looking for ways to refresh your existing strategy or on the hunt for entirely new ways to reach your audience, there are some changes that might impact your marketing return in a big way.    In this podcast, I’m discussing the 5 Medical Marketing Changes That You Can’t Ignore. How well your practice capitalizes on marketing trends can ..read more

The goal of every practice is to be able to count on revenues coming in consistently and reliably without the financial roller coaster and restless nights, but the majority of the practices are having a hard time doing it. But did you know that there is an easy way to predict them? So how do you make it happen? In this podcast, I’m showing you How To Generate More Predictable Revenues. Thank you for checking it out!?   Links mentioned in this episode:   Discovery call booking link: https://onlinemarketingfordoctors.com/discovery-call-booking/      7 Figure Samurai Swor ..read more

Recently, I had the privilege of interviewing a special guest who is currently managing pediatric clinics and has successfully scaled to 13 different locations across Florida, USA.    In this special OMD TV guest interview episode, Mr Galo Palacio – Practice Manager of Night Lite Pediatrics discussed “ How To Manage & Scale A Multiple Location Practice”      If you’re thinking about scaling up your practice to more than 1 location and you want to know how to increase your practice’s value and make your practice more sellable, then this episode is for you!    In this podcast ..read more