Professional golf's Masters Week was the inspiration for this episode of Recruit & Retain, during which host Chad Hendricks discusses how truck driver recruiting departments need a great short game, but the long game is what will take them farther.  "So far I haven’t been able to find a single leader to describe to me in detail what their long game is going to be.  It is a hope and pray plan or 'we’ll figure it out as we go,'" Hendricks says in this episode.  But what if it didn't have to be that way? What if you had a plan in place that instead of left you crossing your fin ..read more

If you’re wondering how to differentiate your carrier from the other trucking companies out there, have you considered trying to brand yourself as the carrier that prioritizes drivers’ sleep?   “In this current economic climate where it is difficult to retain, recruit and maintain any workforce - health and wellness and safety has got to be paramount for any leader or executive or supervisor.” In today’s Recruit and Retain, Steven James, Assistant Professor in the College of Nursing at Washington State, core faculty in the Sleep and Performance Research Centre, discusses the impact o ..read more

Are you struggling to recruit and retain drivers, then don’t miss this third installment of Recruit and Retain fresh from the Iowa Motor Truck Association.  In our third episode to discuss all things driver recruitment marketing are Leah Shaver, President and CEO of the National Transportation Institute; Brad Jones, President and CEO of Saige Partners, a driver talent acquisition firm; and Beth Potratz, CEO for Drive My Way. So, should you include pay in your driver adverts? Why is using a stock photo a bad decision for a driver recruitment post? And what can you do to improve your market ..read more

If you’re struggling to attract drivers, then don’t miss this second installment of Recruit and Retain fresh from the Iowa Motor Truck Association.  In this episode, discussing all things driver recruitment marketing, are Leah Shaver, President and CEO of the National Transportation Institute; Brad Jones, President and CEO of Saige Partners, a driver talent acquisition firm; and Beth Potratz, CEO for Drive My Way. “We have four different generations of folks working today in the trucking industry, and all of them respond differently to different things, and are interested in different thi ..read more

Just how important are pay and company culture when recruiting and retaining drivers?  Joining Chad to discuss these hot topics are three very special guests from the Iowa Motor Truck Association - Leah Shaver, President and CEO of the National Transportation Institute; Brad Jones, President and CEO of Saige Partners, a driver talent acquisition firm; and Beth Potratz, CEO for Drive My Way.  If you’re struggling to recruit or retain drivers, it’s usually to do with one of three things: pay, marketing or company culture, with pay being the number one driver pain point.  But just ..read more

One of the things that comes up time and again when we talk about the challenges and the struggles that carriers and recruiters are having with recruiting and retaining drivers, is communication.  From issues between the executive team and the recruiters, inter-departmental issues, issues between dispatchers and drivers - it all comes down to communication and culture.  If you’re wondering what your carrier can do differently to attract and retain better drivers, thinking about what you can do that’s better for your drivers, don’t miss this latest episode.  While there is no mag ..read more

Don’t miss Jeremy Reymer, founder and CEO of CDL driver applicant tracking system, DriverReach, and Wendy Bartz, Director of Sales and Services at DriverReach, discuss how your carrier can solve its driver shortage issues on this week’s episode of Recruit and Retain.  DriverReach helps carriers figure out what the solution to their driver recruiting challenge is. They utilize the latest technology to streamline your recruitment process, prioritizing driver engagement. “It's so important that you're engaging and nurturing all the leads coming in. We spend so much money on advertising and g ..read more

If, like us, you love hearing how industries outside of trucking are handling recruitment and retention, then you aren’t going to want to miss this latest episode of Recruit and Retain.  Joining Chad today is Joretta Nelson, vice chairman and owner of Credo, a company dedicated to helping higher education establishments thrive in order to impact the success of students. “Credo has been around for 25 years. We started out as a campus planning and architecture firm, specifically working with Independent Colleges. And we quickly realised that our work would have to be informed by good strate ..read more

Do your drivers have a good quality of life?  After 22 years in trucking, going into carriers and helping them achieve a drastic overhaul, Roy Craigen knows how to improve driver quality of life, and in the process, improve your carrier, and improve driver recruitment and retention.  Roy established TRANSCOM Fleet Services in 1991 and today they develop unique programs aimed at improving trucking operations across North America by shifting culture, attitude, and ultimately performance. Roy and his team will come into your organization, they’ll literally embed themselves in your carri ..read more

Driver retention is tough, everyone is talking about it. Of course, recruitment is tough too - how do you get leads coming in? How do you get drivers on the phone? But it’s retention that’s the big topic of conversation - once you’ve got drivers, how do you make them stay? Rachel Lovell is Vice President of People Operations at Milan Supply Chain Solutions. She started with them 15 years ago, with no driver’s licence, straight out of high school, and worked her way up through the ranks to where she is now, handling recruitment and HR. “I'm like the Milan cheerleader, I love the company, I blee ..read more