Mobile app development has revolutionised the digital world and has become a global phenomenon, with more than 4 million apps available in the leading app stores. However, the language barrier is a significant factor that hinders mobile apps’ reach and potential revenue. That’s where app localisation comes into play. App localisation is the process of adapting the app functionality to cater to the preferences and culture of a specific region or country. It breaks the language barrier and helps create a connection between the app and its users, ultimately leading to increased user engagement an ..read more

When it comes to mobile app development, there are numerous expenses to consider, and many of these expenses aren’t even related to app development. Nobody will know your app exists if you don’t allocate dollars to your marketing approach. This article will teach you everything you need to know about mobile app marketing costs. We’ve got you covered whether you’re an app developer, white label reseller, launching an app as a business extension, or designing a brand new app from scratch. How much does marketing an app cost? This is the question most asked of our sales team, and the most diffic ..read more

Do you want to increase the number of users and traffic to your app? You’re not alone. App store optimisation has become an essential part of any solid app marketing strategy, but to succeed you need to get it right. In this article, we’ll cover all you need to know about optimising your app store listing so you can start generating more traffic, downloads, and sign-ups! Let’s get started… App Store Search We can’t talk about app store optimisation without mentioning the powerful tool that is ‘app store search’. As soon as people began searching for ‘hair salons around me’ or ‘pet store near ..read more

What is MVP and why every tech entrepreneur must embrace the concept of MVP to launch their app idea? The concept of MVP is probably unfamiliar to the majority of aspiring entrepreneurs. Therefore, let us begin with the most obvious, the definition. The American entrepreneur and author Eric Ries popularized the term “Minimum Viable Product” (MVP). In layman’s terms, a minimum viable product is one that contains only the features necessary to validate a business idea by attracting users. He referred to it as the product development cycle’s initial phase. An MVP enables customer feedback on an i ..read more

10 smart ways to fund your app idea in Australia Startup ecosystems are on the rise from locations all over the world. Many entrepreneurs have been able to build profitable businesses from small towns by getting funded through angel investors and venture capitalists. The same is not yet true for Australia where a significant portion of startups either relocate or pivot their teams towards India or Silicon Valley to get the initial funding they need to grow their business. But here’s the good news: there’s now a growing interest in early-stage investments in Australia as more companies look to ..read more

7 smart ways to raise money for your mobile app startup in 2021 Every mobile application startup begins with an idea and then goes through an app development phase to make their idea a reality. But how much fuel there is to power the development process is determined by the amount of money raised before development even begins.  There are two ways to raise money for your idea: by being an independent developer (thereby doing the work yourself) or by raising capital for your mobile app startup. If you’re considering fundraising, this article will talk you through the best ways to do it. Le ..read more

Top 6 questions to ask your mobile app developer  You’ve got an idea for a mobile application. You consider the potential benefits of mobile and web-based applications including a more accessible client base, increased revenue, increased niche authority, and a more focused user experience. Everything you read is telling you that there’s never been a better time to launch an app business. But to get started you’ll need investment, enterprise, and the right app company to create the app. The process of hiring the right app developer can be time-consuming, but finding the right team could be ..read more

Is investing in a tech startup right for you? These days, when someone mentions innovation, progress or inventions, they’re usually talking about the world of technology. And what makes technology investing so appealing is that anyone can get involved, not just the extremely wealthy and influential. There are various opportunities available, both big and small, and securing one is relatively simple. The main consideration is whether the risk is justified by the reward. Investing in a technological startup The tech industry’s vibrant startup culture is one of its many strengths. Technology star ..read more

7 easy ways to visualise your app idea with UI/UX tools The use of user interface (UI) and user experience (UX) tools significantly simplifies the process of developing a website or mobile application. Entrepreneurs and startups who use UI/UX technologies to rapidly validate and iterate their ideas create better human-centered design solutions. But it’s important to remember that developing a quality product requires labor, time, and money. The most beneficial technologies help clients and designers communicate more effectively by enabling a shared context rather than divergent perspectives. T ..read more

Why great UI/UX is a must for every startup and why great apps with an average look and feel can fail In today’s information-heavy world, users want to engage with excellent technology that doesn’t increase the cognitive load of their already overworked brains.  The same is true of websites and mobile applications; the faster and more efficient a website or mobile application is, the more successful it is in the market. That’s why so many startups and big business owners are now investing heavily in user interface (UI) and user experience (UX) design. UI and UX are the two most critical c ..read more