This normally refers to a husband and wife leaving their respective families in order to form their own family. Furthermore, it means prioritizing the new family’s needs over those of their respective families. In the Philippines, however, it is a common practice to support one’s parents and siblings while building one’s own family. This is what the Sandwich Generation is about. The “Sandwich Generation” is a term that defines a group of individuals who find themselves responsible for looking after their parents, while simultaneously trying to raise their own family. A growing number of Filip ..read more

The rise of e-commerce has ushered in a new era for small and medium enterprises (SMEs) worldwide, offering unprecedented opportunities for growth and expansion. Among these success stories is Josefina’s Homemade Food, a humble carinderia in Bicol that has now transformed into a nationwide sensation, thanks to its delectable offerings and strategic use of social media, particularly TikTok. Josefina’s Homemade Food, known for its bottled ginataang products, has witnessed a remarkable surge in sales since joining TikTok Shop in 2023. Abbie Ricohermoso, the business owner, recalls a significant ..read more

Stell Ajero, a member of Filipino boy band SB19, recently went live on TikTok to connect with fans and address their concerns about his well-being amidst a busy schedule and online criticism. During the live session, Stell acknowledged the overwhelming support and concern from his fans. He reassured them, stating, “Sa mga nagtatanong if I’m okay, don’t worry guys, I’m okay. Sobrang busy lang talaga. Matagal ko na gusto mag-live, gusto ko kayo maka-bonding, kaso ang dami kong ginagawa.” Stell also tackled the issue of hate comments, sharing his thoughts on handling negativity online. “Wala na ..read more

Ramon Aboitiz Foundation Inc. (RAFI), a non-profit organization that focuses on upholding the dignity of man by working with communities to elevate their social, physical, and economic well-being in the Philippines, officially launches the second year of its virtual run initiative called Run2Plant: Para sa Greener Pinas under its One To Tree (OTT) program. Co-presented by Pinoy Fitness and Anytime Fitness, Run2Plant provides Filipinos a new way to run that is not only accessible and enjoyable but also environmentally impactful, especially in celebration of Philippine Environment Month this Ju ..read more

Aiming to provide Filipinos financial options and implementing a variety of creative executions to try to effectively penetrate its customer and hit its target market, Home Credit Philippines (HCPH) has recently secured three accolades at the Asia-Pacific Stevie Awards for its efforts in marketing communications. HCPH is one of the only seven Philippine companies that won more than two gold trophies at the regional awards, which also gave citations to 38 brands and business entities from Hong Kong, Singapore, Australia, New Zealand, Japan, South Korea, and other APAC markets. HCPH bagged the ..read more

Pop ballad royalty Erik Santos finds a ray of hope amidst hardships in life in his new single “Sagot Sa Aking Dasal.” “Para sa lahat ng nagtiyaga upang maabot ang kanilang pangarap, ang awiting ito’y para sa inyo. Ito ang kwento ng pagsusumikap para maabot ko ang pangarap ko kasama kayo,” Erik wrote in an Instagram post. “Sagot Sa Aking Dasal” was composed by Yeng Constantino and produced by ABS-CBN Music creative director Jonathan Manalo. Erik’s new song comes after his sold-out concert “Milestone” which celebrated his 20th anniversary in the music industry held at SM Mall of Asia Arena last ..read more

At the inaugural National Retail Federation (NRF) 2024: Retail’s Big Show Asia Pacific, RELEX Solutions will showcase a unified solution for the region’s retailers, covering the value chain end-to-end. RELEX will cover all bases and offer retailers strategic advice and easy-to-use software to ensure they stay competitive in an era of economic volatility. The in-booth demos and tangible customer case studies help visitors gain practical knowledge, while the Big Ideas panel with C-level leaders from FairPrice and Accenture offers fresh insights from industry leaders. “At the inau ..read more

Esther Lahbati, mother of actress Sarah Lahbati, has reacted to netizens’ comments comparing her daughter to Barbie Imperial. This follows rumors that Barbie is romantically involved with Kapamilya actor Richard Gutierrez, Sarah’s estranged husband. Barbie and Richard were recently spotted together in South Korea, fueling speculations about their relationship. Showbiz vlogger Ogie Diaz discussed the rumors in his “Showbiz Updates,” revealing that, according to his source, Barbie and Richard are indeed exclusively dating. Diaz clarified that Barbie entered Richard’s life only in 2024, indicati ..read more

After setting the dancefloor on fire with the euphoric banger “Moonlight,” SB19 returns with another monumental collaboration featuring Filipino-American hip-hop superstar Apl.de.Ap. The two powerhouse icons take Filipino music artistry to the next level with the release of “Ready,” a shiny club number that captures the sound of summer effortlessly regardless of the season. Going extremely hard with bombastic beats and exciting sonic builds, the track finds SB19 and Apl.de.Ap concocting a confident bop with global appeal and strong crossover potential. Keith Harris, a longtime collaborator of ..read more

When they hear you. They hunt you. The new futuristic thriller. A Quiet Place: Day One, takes audiences back to the day the world went quiet. “We have gone back to the beginning of what happened before the creatures invaded the Earth,” explains Lupita Nyong’o (Black Panther), who plays one of the lead characters Samira. Lupita Nyong’o as “Samira” in A Quiet Place: Day One from Paramount Pictures. Watch the “Hush” featurette here: Actor Joseph Quinn (Stranger Things), who stars as Eric, explains the recurring themes from the previous films and new twists fans can anticipate from this brand new ..read more