Navigating “The Great Resignation” and Lessons from a Lighter Capital portfolio company, by Melissa Widner, CEO Lighter Capital. Learn about mentor leadership & how to retain top talent. The post Navigating the Great Resignation appeared first on Lighter Capital ..read more

Lead velocity rate (LVR) is a real-time metric that assesses your business’ potential for long-term growth by measuring the month to month percentage change in the number of qualified leads. By instituting a procedure to systematically qualify leads, LVR allows you to forecast sales from one month to the next. The post What Is Lead Velocity Rate (LVR) and How to Calculate Velocity appeared first on Lighter Capital ..read more

Hitting cruise control on any part of your business can be problematic. Customer demands change, technology changes, and competitors appear out of nowhere. So how do you continue to maintain and prioritize the evolution of your product? The post What is a Product Innovation Strategy? (Definition and Examples) appeared first on Lighter Capital ..read more

2021 has been a very exciting year for Lighter Capital. We are proud and privileged to assist all of the companies that we provided capital and support to this year.  With non-dilutive transparent financing, all of our clients can keep their equity, board seats, and vision intact and face no hidden costs or fees. The post 2021 Deal Roundup appeared first on Lighter Capital ..read more

Lighter Capital and Modern Logic, a digital product studio, are teaming up for another 4-part webinar series in 2022 that is sure to boost the success of your SaaS Business.  The post Lighter Capital + Modern Logic 2022 Webinar Series Scaling and Accelerating SaaS Startups appeared first on Lighter Capital ..read more

If your business has a SaaS model, you’ll know all too well that the customer journey between the initial point […] The post What is TTV (Time to Value) in SaaS? What it Means and Why it Matters. appeared first on Lighter Capital ..read more

By securing funding before the end of the year, you will be able to hit the ground running after the holiday rush or lull, depending on the business. Instead of spending Q1 sorting your books, you will have a set budget to stay competitive. The post Benefits to Securing Funding Prior to the End of the Year appeared first on Lighter Capital ..read more

At a certain point in your business, a growth plateau will be reached. This may happen due to changing market trends, new competitors, or shifting consumer behavior. No matter the reasons, this is the time when you’ll need to examine new strategies to increase your revenue. The post What is Product Development Strategy (Definition and Examples) appeared first on Lighter Capital ..read more

Recurring revenue seems pretty simple on the surface, but just because recurring revenue is “predictable,” that doesn’t mean forecasting recurring revenue is easy. The post [Partner Blog] How to Forecast Recurring Revenue appeared first on Lighter Capital ..read more

The launch of our Inaugural Founder and CEO Summit was the first of many in-person events to educate and foster connections between entrepreneurs. The post Inaugural Founder and CEO Summit 2021: More Than Money appeared first on Lighter Capital ..read more