Writing Advice: Be Licorice
S.B.I. Content Creation | Blog
by Keith Hannigan
2y ago
Jerry Garcia once said fans of his music were like fans of licorice. Not everybody likes licorice. But if you like licorice, you really like licorice. Being a fan of one’s writing, music, art, etc. — it’s all licorice.   And that’s groovy until I read a 54-year-old man recently overdosed from overeating licorice. It destroyed his potassium levels resulting in cardiac arrest.  (SIDE NOTE: And that officially makes licorice more dangerous than marijuana. Think about that. Georgia, we’re looking in your direction.) All that aside, a hard pill to swallow, and it reall ..read more
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Grieving Your Business
S.B.I. Content Creation | Blog
by Keith Hannigan
3y ago
(Note: This post was originally written for SIX Marketing. However, due to the personal nature of this post, I am posting to my personal site as well. Enjoy.)   Even though the world has hit the pause button, life still happens. I discovered this recently when the phone call came informing me that a dear friend, of over 20 years, passed away suddenly. One month before his 46th birthday.  No, it wasn’t due to COVID-19, and if it was, it’s unknown whether or not it would have made the news any more palatable. When the news came, there was the instinctive response of “no!” Denial ..read more
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Emotional Intelligence: Emotions Equal Decisions
S.B.I. Content Creation | Blog
by Keith Hannigan
3y ago
Not too long ago, in a vulgar blog post of mine–I wrote about the impact emotions have over decision making.  For those of you who never saw it, are visiting this site for the first time, or simply read about three lines and walked out of the movie theater as fast as the Senior Couple did during the opening of “Wolf Of Wall Street”… Here it is again for your reading pleasure. Emotional Intelligence is defined as the capacity to be aware of, control, and express one’s emotions, and to handle interpersonal relationships judiciously and empathetically. Okay, sure. Many of us are convinc ..read more
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Blogging Is A Business-Neil Patel
S.B.I. Content Creation | Blog
by Keith Hannigan
3y ago
Blogging Is A Business Ya, about 3 years ago, when I wrote my first blog–About overreaction Monday during the NFL regular season–I simply viewed blogging as a stage with an audience. I fell in love. And yes, this blog was God-Awful. (I actually have gone back through many of my previous posts to optimize them for the sake of increasing my…You don’t care. However, if you were to click on the maiden voyage of my blogging expedition–The content has been changed…drastically. While staying true to it’s God-Awful original form.) Eventually, I discovered it as a megaphone for my venomous, vulgar voic ..read more
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Screenwriting Tips: Coach Lee Jessup
S.B.I. Content Creation | Blog
by Keith Hannigan
3y ago
A year ago, I made a commitment to the craft I coveted based on lessons learned from the year prior: I Hired A Screenwriting Coach Lee Jessup. Here Is The Story Of Why. November 2016– My receding salt and peppered haired, pint-sized body hopped on a plane to San Jose, CA in hopes of emotional enlightenment. Okay, that’s a crock of shit. I saw this documentary on Netflix called “I Am Not Your Guru”, and staying true to my impulsive nature I mastered at a young age–I bought a ticket to the live event: “Unleash the Power Within”.  For those of you interested in what this journ ..read more
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Screenwriting Tips: American Psycho and Keith Goes Acting!
S.B.I. Content Creation | Blog
by Keith Hannigan
3y ago
“Hi, my name is Keith and I have no desire at all to be an actor”. Sitting in a horseshoe of folding chairs last night, surrounded by a variety of attractiveness, sanity, age, race, and sex–I was the odd man out.  As if I was eavesdropping on an Alcoholics Anonymous meeting. Why? Because I was sitting in a room filled with aspiring squires. All with on thing in common:  To be told they have a chance to be what they’ve always dreamed. an actor or actress. And then there was me… “Hi my name is Keith and I have no desire at all to be an actor.” Air wasn’t sucked out of the room…But you ..read more
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Blogging Vs. Writing Vol. 2 “The Best Path For You”
S.B.I. Content Creation | Blog
by Keith Hannigan
3y ago
Optimization vs. Creativity. Exposition vs. “Enough links.” Context vs. Content… BLAH, BLAH, BLAH! What IS the difference between blogging and writing and why must you care? (You shouldn’t…I just needed a topic to write about and I got this email so…) Many would say nothing. There is no difference. However, those who have had to undertake the task of doing one while it was actually the other would confess plenty. “Hi, my name is Keith and I’m an idiot who thinks a blog is an article and an article is a blog.” “Hi, Keith, welcome.” Yes, I just completely wrote this as I was about to “share” in ..read more
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Screenwriting Tips 5 Lessons Learned From An Aspiring Screenwriter
S.B.I. Content Creation | Blog
by Keith Hannigan
3y ago
FADE IN. INT. RADIO STATION – DAY CHYRON: APRIL 6TH, 2018 A small gathering of radio personalities and salespeople sit around a table enjoying pizza and tales of yesterday. They range from the sentimental (like helping lonely seniors during the holidays) to the absurd (like the time a DJ mispronounced the name Kuntz in front of a mall filled with Black Friday Shoppers. ) A banner hangs saying “Good luck Keith.” Hugs are shared and Keith (30’s) has tears of joy with a smile of relief and hope. INT. KEITH’S APARTMENT – NIGHT CHYRON: TWO DAYS LATER Keith sits in the dark. The only light comes fro ..read more
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Marketing Tips: Earning Trust!
S.B.I. Content Creation | Blog
by Keith Hannigan
3y ago
The SIX Marketing North Team (Actually, SIX Marketing, other than me, is entirely in Saratoga Springs, NY.  So, maybe I’m just SIX South…Which kinda sounds like I’m the bass player to an 80’s hairband or a porn star…) attended the Hubspot event, INBOUND 2018 in Boston, MA. During this, an atom bomb of reality was dropped on Tony Robbins Seminar of positivity and prosperity: Nobody Trusts People In The Advertising Industry. Now, no shit Sherlock… But this image…   There is something about being slightly above politicians which kinda fucks with you.  And when we say kinda, we mea ..read more
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Starting Your Script the Right Way Class by Corey Mandell
S.B.I. Content Creation | Blog
by Keith Hannigan
3y ago
“Keith, you can write, but I’m telling you, any professional reader would have stopped and moved on to the next script by page 5!” –The Screenplay Mechanic    I was giddy.  Proud. Ready to receive my Oscar. Okay, maybe not an Oscar, but at least a Golden Globe. Hell, they give those things away like a child gives away Cadbury Creme Eggs the day after Easter…Worst…Candy…Ever! Inspiration to rewrite a script I made it to the Quarterfinals of a National Screenwriting Contest (Dime a dozen by the way. Unless they’re the Nicholls, The Page, and probably the Austin Film Fest ..read more
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