497: Six tips to handle scope creep (from my dog, Fanny)
The Marketing Mentor Podcast
by Ilise Benun
2w ago
If you struggle with scope creep, this solo episode is for you. Today I bring you 6 of my tips to handle scope creep, plus a cameo from Pi, my current favorite AI. And if you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick Tips from Marketing Mentor.       ..read more
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495: AI & Linkedin Newsletters with Michael Katz
The Marketing Mentor Podcast
by Ilise Benun
1M ago
How will AI affect your content marketing, especially your newsletter? That’s just one of the questions we answered in today’s episode with one of my favorite (and funniest) guests, Michael Katz, whose business is writing newsletters for professional service providers. And if you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick Tips from Marketing Mentor ..read more
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494: Who to Trust When You’re Self Employed with Jenny Blake
The Marketing Mentor Podcast
by Ilise Benun
2M ago
Who do you trust when you’re in business for yourself? How do you know whom to trust? Not to mention trusting the market – but how exactly? That was the main topic in my latest crossover episode with Jenny Blake, author of Free Time, host of the Free Time Podcast, and one of my favorite conversation partners. And if you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick Tips from Marketing Mentor ..read more
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493: Antidote to Impostor Syndrome with Ben Callahan
The Marketing Mentor Podcast
by Ilise Benun
2M ago
If you’re looking for an antidote to impostor syndrome, this episode is for you. I talked with agency owner, Ben Callahan, about, among many topics, a new way to think about content marketing that removes the fear and pressure. And if you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick Tips from Marketing Mentor ..read more
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492: The Price of Price Blurting with Ilise Benun
The Marketing Mentor Podcast
by Ilise Benun
3M ago
If you’ve ever blurted out a price, agreed to a deadline you knew wasn’t realistic or, worse, volunteered to deliver a project faster than humanly possible, just to please your client – this new solo episode is for you. These 3 quick tips will save you from yourself! And if you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick Tips from Marketing Mentor ..read more
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491: How to Build a Business You Can Depend On
The Marketing Mentor Podcast
by Ilise Benun
3M ago
If you want to build a business you can depend on, this episode is for you. In it, I reveal my “3 secrets” to show you how to be consistent with your marketing, why you don't need willpower to be consistent, and how to stay top of mind to your ideal clients without pestering them. And if you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick Tips from Marketing Mentor ..read more
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490: My Journey to Entrepreneurship with Ilise & Jake Benun
The Marketing Mentor Podcast
by Ilise Benun
4M ago
My young nephew, Jake Benun, recently invited me to be a guest on his podcast, Humanizing Success. He’s trying to figure out what to do with his life so he’s using his podcast to interview people he knows about their definition of success and much more. And if you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick Tips from Marketing Mentor ..read more
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489: AI + Emotional Intelligence with Nick Usborne (Part 2)
The Marketing Mentor Podcast
by Ilise Benun
4M ago
In Part 2 of my conversation with early adopter and renowned copywriter, Nick Usborne, we focused on how to combine AI and EI (emotional intelligence) to build strong relationships with prospects and clients. And if you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick Tips from Marketing Mentor ..read more
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488: AI + Emotional Intelligence with Nick Usborne (Part 1)
The Marketing Mentor Podcast
by Ilise Benun
4M ago
If you’re wondering how to use AI in your marketing, this episode is for you. I talked with early adopter and renowned copywriter, Nick Usborne, about how he’s using AI to make his content marketing quicker, easier and less painful. And if you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick Tips from Marketing Mentor ..read more
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487: One year of marketing with Florian Schleicher
The Marketing Mentor Podcast
by Ilise Benun
5M ago
How does a marketer use the Simplest Marketing Plan? In today’s episode, Florian Schleicher, a Marketing Advisor & Strategist, shares how he has used the 3 simplest tools – content marketing, strategic networking and targeted outreach – to achieve more growth than he imagined possible in less than a year. And if you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick Tips from Marketing Mentor ..read more
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