Local SEO strategy is the process of ranking your website in local search results on a local business directory such as Yelp, Super Pages, YP and etc. The post Boosting Visibility With a Local SEO Strategy first appeared on Digital Marketing Philippines ..read more

Google continually introduces new algorithm adjustments to address a number of SEO issues and maintain its delivery of relevant, high-quality content. Its recent page experience update is one of its biggest changes in recent years. Google now formally considers page quality, quantified through Core Web Vitals, as a ranking factor. Any company that values its […] The post 5 Strategies to Improve Core Web Vitals first appeared on Digital Marketing Philippines ..read more

Voice search is a technology that allows a person to search the web using only their voice. This function originally debuted on smartphones as a result of developments in speech recognition, allowing it to replace the search bar. Now, its use is even more widespread with the advent of new IoT devices and technologies such as voice assistants. Advancement […] The post The Rise of Voice Search and Its Impact on SEO first appeared on Digital Marketing Philippines ..read more

As with anything digital, search engines have come a long way since their launch decades before. Google Search, the most popular search engine with over 85% market share worldwide, constantly updates its algorithm to deliver user convenience and value. Several times a year, Google makes significant changes in its systems to present more authoritative and […] The post Featured Snippet: What Is It and How to Optimize Your Website To Be Featured (Infographic) first appeared on Digital Marketing Philippines ..read more

The COVID-19 pandemic accelerated the world’s adaption to the digital age, especially in marketing to consumers that chose to stay at home. Among the most effective digital marketing techniques is search engine optimization or SEO. It is a necessary strategy for any business to reach more people and get more customers.  However, new ranking strategies […] The post Top SEO Trends in 2022 first appeared on Digital Marketing Philippines ..read more

Content Marketing Trends The post Content Marketing Trends in 2022 (Infographic) first appeared on Digital Marketing Philippines ..read more

TikTok marketing campaign, business entities need to evaluate whether it is worth their time and efforts. If you want to learn more. Click Here! The post TikTok Marketing – Is it Worth It? first appeared on Digital Marketing Philippines ..read more

Video Content have been an integral part of digital marketing campaigns and remain a powerful tool in this endeavor. This type of content delivers messages to consumers through the combination of audio and visual elements, allowing them to retain information more effectively than written text.  The percentage of businesses using video content in their marketing efforts […] The post Long-Form Video Content: Should You Use it for Digital Marketing? first appeared on Digital Marketing Philippines ..read more

The past year proved that search engine optimization (SEO) is essential for effective digital marketing. Due to the ongoing COVID-19 pandemic, many remain dependent on remote means of doing activities, with mobile device usage and internet usage at an all-time high. This makes online visibility more imperative for businesses as it denotes an increased chance […] The post Outsourcing SEO in 2022 – Does it Make Sense? (Infographic) first appeared on Digital Marketing Philippines ..read more

It is no surprise that 2022 will be another year of automation and digital transformation in the retail industry. Accordingly, marketers strive to keep up with the sophisticated technologies and changing consumer behavior that impacts the shopping experience. Some trends have been solidified following the events of the ongoing pandemic, while new practices also emerged […] The post Digital Marketing in the Retail Sector: What to Expect in 2022? first appeared on Digital Marketing Philippines ..read more