Utilizing AI in Dental Care If you’re a dentist, chances are you’re enjoying a lovely, leisurely, late-morning brunch while reading this article. Maybe you’ve got a massage booked for the afternoon. Perhaps you’ll do some Sudoku between appointments today. You’ll likely knock off early because there won’t be anything left to do at the office, and you’ll likely use that extra time to catch up on the latest dramatic Netflix limited series. After all, you’re not busy—you definitely have the 10 hours to dedicate! What? Isn’t this description accurate?  Of course not! And despite our ..read more

Meta’s Changes: How Do They Affect AI-Generated Images for Dentists? We’ve written a lot about AI-generated content here at My Social Practice, and for good reason! AI (or artificial intelligence) can be an excellent tool to help dentists streamline administrative processes, create cool images and videos, and write engaging website pages and blog posts. Plus, we’re big tech nerds. Naturally, when a big update occurs in the world of AI, we’re ready to analyze and explain how it might impact dentists. On February 6, Meta shared plans to label images created by AI. How does this af ..read more

How WWWAC Can Assist in AI Prompting for Dentists Artificial intelligence is a hot topic, and for good reason. AI’s versatility has proved a boon for improving practice management and dental marketing capabilities. However, effective prompting is the key to unlocking the technology’s full potential in your dental practice. Are you wondering how to master AI prompting for dentists? While AI can help you with everything from dental social media to patient communication, chatting with a computer can feel unnatural. We’re here with this instructive guide to teach ..read more

Google My Business Local SEO For Dentists When looking for a nearby service, you probably head to Google to search. You’re not alone; most of us are familiar with Google Maps and its usefulness in finding the best local Thai food, for example. Unsurprisingly, prospective patients searching for a new dentist spend a lot of time perusing Google Business Profiles, making them an excellent dental marketing tool. What does this mean for dental practices, especially those with multiple dentists? Your Google My Business local SEO strategy is a crucial component of a great mar ..read more

The Rise of Text-To-Video AI Spend any time online these days, and you’re sure to encounter articles, think pieces, video essays, and forums discussing the meteoric advancement of AI. Touted as an innovative, futuristic miracle by some and a harbinger of disaster by others, the only thing evolving faster than the discourse surrounding AI is the technology itself. Whether you consider AI friend or foe, the latest development in the space is undeniably impressive: text-to-video creation. And we mean really good text-to-video creation.  Let’s look at the evolution of AI v ..read more

Invisalign Marketing For Dentists and Orthodontists If you’ve ever treated a patient who was hesitant about being called a “brace face,” then you know that Invisalign has revolutionized the way we think about straightening teeth, offering a discreet alternative to traditional braces. For dentists and orthodontists, providing Invisalign can enhance patient satisfaction and prove a lucrative addition to your practice—provided your potential patients know you offer this cutting-edge service. Over 17 million people have used Invisalign, and with the growing demand for cosmetic ..read more

Dental Marketing With AI Have you ever wondered if robots might take over the world someday? If you’ve been paying attention to headlines recently, the emergence of AI (artificial intelligence) may have you questioning whether it’s time to draw up some blueprints for an underground bunker. But before you do anything drastic, let us assure you that AI is actually a handy tool for dental marketing managers seeking innovative strategies to give them a competitive edge. AI can help you to connect with your target audience, boost engagement, and drive conversions. Enter ChatGPT, a tool th ..read more

Dental Implant Marketing Water is wet, the sky is blue, and dental implants are a life-changing treatment for patients suffering from tooth loss. What might not be so obvious? They also offer the benefit of being a pretty darn lucrative service for dentists—that is, if patients know their local dentist offers implants. With over 120 million Americans missing at least one tooth and 36 million missing all of their teeth, the potential base of patients looking for a permanent solution is vast. Dental implants are profitable, but as more dentists offer implants, you may find yourself fig ..read more

Dental Influencer Marketing For Social Media Success Today’s social media landscape is dominated by influencers creating trends and sharing products. If you’re a dentist looking for ways to boost your dental digital marketing presence, you may wonder how you can effectively engage with trends to promote your brand. Before spending the day teaching your dental hygienists an elaborate TikTok dance (though we’re not saying not to do that—check out our tips on dental social media marketing and short-form videos), watch our latest webinar!  Blake Hadley, Co-founder and Pres ..read more

Embracing the “Rizz” in Dental Marketing: 101 Social Media Captions to Get in on the Trend Trending dental social media caption ideas and content can take time to come by. Fortunately, 2023 brought us a new linguistic sensation: “Rizz,” a term now synonymous with charisma, style, and the art of attraction. Crowned as the Word of the Year by the Oxford English Dictionary, rizz has quickly permeated pop culture and social media, thanks to its origins in TikTok and Twitch communities. But what does rizz have to do with dentistry? Surprisingly, a lot. Just as the right words can attract ..read more