Yodel Mobile | Mobile and App Marketing Trends and News
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Yodel Mobile is a full-service global mobile marketing agency and a top app marketing agency, helping businesses achieve app marketing success. Subscribe their blog for the latest mobile and app marketing trends and news.
Yodel Mobile | Mobile and App Marketing Trends and News
4d ago
There have been major shifts in the e-commerce sector in the last few years, with luxury retailers in particular seeing a significant decline in brand strength (read more here). These shifts have caused us to deep-dive and explore the current […]
The post E-Commerce App Marketing Top Tips appeared first on Yodel Mobile ..read more
Yodel Mobile | Mobile and App Marketing Trends and News
2w ago
App launch – it’s no easy feat. Current market statistics show that 1,609 apps are launched daily in the Google Play Store and in February 2024 alone, approximately 37,000 apps were released in Apple’s App Store. In 2024, where the […]
The post App Launch in 2024: The Essential Guide appeared first on Yodel Mobile ..read more
Yodel Mobile | Mobile and App Marketing Trends and News
1M ago
POV: You’ve spent a lot of time developing the perfect app. This app will unveil your genius to the world; in this moment, this app is your legacy. You proudly launch it onto the app store. Time passes and you […]
The post Your App Crash Rate is Impacting Your Growth – Here’s Why appeared first on Yodel Mobile ..read more
Yodel Mobile | Mobile and App Marketing Trends and News
1M ago
Apple‘s latest product release has revealed its ambition to lead in the progress of wearable technology. A testament to this is the recent addition to its product catalogue – the Apple Vision Pro headset. Officially released in the US on […]
The post App Store Optimization for the Apple Vision Pro appeared first on Yodel Mobile ..read more
Yodel Mobile | Mobile and App Marketing Trends and News
2M ago
It’s Valentine’s Day, and love is in the air. Maintaining healthy relationships with your loved ones requires ongoing effort and commitment; the same goes for retaining and engaging your app user base. In 2023, we saw daily retention rates across […]
The post <strong>Love Your Users: Building Lasting Relationships for Long-Term App Success</strong> appeared first on Yodel Mobile ..read more
Yodel Mobile | Mobile and App Marketing Trends and News
2M ago
Acquiring new app users is a top priority, but it often comes at a significant cost. Optimising your mobile and app marketing campaigns can be tricky. This is especially the case when considering how to lower your cost per install […]
The post How to optimise your CPP for iOS campaigns – Mastering Mobile Marketing appeared first on Yodel Mobile ..read more
Yodel Mobile | Mobile and App Marketing Trends and News
3M ago
Happy New Year! With 2024 comes new ideas and possibilities for your app marketing strategy. The mobile marketing world constantly changes every year, and staying on top of the latest trends and developments is the most strategic way to ensure […]
The post 5 Mobile Marketing New Year Predictions for 2024 appeared first on Yodel Mobile ..read more
Yodel Mobile | Mobile and App Marketing Trends and News
4M ago
It’s a time of celebration at Yodel Mobile, and these last few weeks have marked a significant milestone in our journey and a wonderful end to the year. We’re thrilled to announce that we were honoured with nominations for eight […]
The post <strong>Yodel Mobile Wins App Store Optimization Campaign of the Year</strong> appeared first on Yodel Mobile ..read more
Yodel Mobile | Mobile and App Marketing Trends and News
5M ago
What app growth metrics are you using to measure your app’s performance? The App Store and the Google Play Store have in-house metrics to help you on your app growth metric journey, but this won’t give you the complete picture […]
The post 9 App Growth Metrics to Look out for in 2024 appeared first on Yodel Mobile ..read more
Yodel Mobile | Mobile and App Marketing Trends and News
5M ago
The holiday season is almost here. This Black Friday and Cyber Monday, people in the UK are estimated to spend £3 billion on purchases. This is where seasonal retention and engagement app strategies can ensure you get a slice of […]
The post Seasonal Retention and Engagement Strategies for Your App appeared first on Yodel Mobile ..read more