Convert.com Blog | A/B Testing for Conversion Optimization
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Convert Experiences is the most affordable and fastest enterprise A/B testing and personalization solution for data-driven decision in high-traffic websites.
Convert.com Blog | A/B Testing for Conversion Optimization
4y ago
Amid the COVID-19 pandemic, extended lockdown, worldwide protest and civil unrest against police brutality and inequality, another event swooped in and quietly grabbed the attention of many, even if it was only for a few minutes. The latest SpaceX Launch last Saturday. Convert experienced this quiet, but significant shift in focus online with a noticeable ..read more
Convert.com Blog | A/B Testing for Conversion Optimization
4y ago
One thing is clear from the coronavirus pandemic – the internet and access to it are essential. As shelter in place orders keep people at home, the internet has become an important tool to work, learn, socialize, and buy necessities from home. In a Pew Research study, 53% of Americans say the internet has been ..read more
Convert.com Blog | A/B Testing for Conversion Optimization
4y ago
Online behavior has been turned on its head as many people started working remotely and staying at home to curb the spread of the novel coronavirus. Being homebound means people have to rely on social media and other online tools as a way of connecting with coworkers, friends, and family. Sprout Social reports that the ..read more
Convert.com Blog | A/B Testing for Conversion Optimization
4y ago
With visitors flocking to your website during this pandemic, there has never been a better time to ramp up A/B testing and website optimization. It’s an opportunity for your company to optimize and improve access to information as well as reduce friction along the multiple touch points in your sales funnel. With low advertising costs ..read more
Convert.com Blog | A/B Testing for Conversion Optimization
4y ago
We all know that conversion rate optimization (CRO) is important. But the truth is — businesses rarely invest enough time and money into it. In fact, over 68% of small businesses don’t have a documented CRO strategy. So I’ve been thinking a lot about the why. Why do people always forget about that? Is it ..read more
Convert.com Blog | A/B Testing for Conversion Optimization
4y ago
Online user behavior has changed. Consumer behavior is in a state of flux as people adapt to a world remarkably different from the one they are accustomed to. In March, Google reported that searchers’ immediate needs were accessing government instructions and shop closure information, food, short-term jobs and financial relief. A month later, another Google ..read more
Convert.com Blog | A/B Testing for Conversion Optimization
4y ago
The teleconferencing industry is experiencing major growth during this pandemic. As access to offices vanished because of lockdown measures, many workers have transitioned into remote work — working from the safety of their homes. Netskope reports that the number of people in North America working from home has doubled this year when compared to last ..read more
Convert.com Blog | A/B Testing for Conversion Optimization
4y ago
Every eCommerce platform benefits when their site is getting plenty of visits, and that is great. But what matters most is that those visits become conversions. After all, those are the ones that will impact your bottom line! Now, there’s no magic method to turn visitors directly into buyers all at once. There is, however, a way ..read more
Convert.com Blog | A/B Testing for Conversion Optimization
4y ago
It’s the little things that count. What I want to share in this post rarely makes it to release updates or even the blog, because it’s a tough conversation to have. Losing customers for the higher good sounds idealistic — but is it? This is a post for the entrepreneurs that know that little things ..read more
Convert.com Blog | A/B Testing for Conversion Optimization
4y ago
Just gonna go straight for the elephant in the room: COVID-19. It’s had a wildly transformative effect on our current daily lives. Our carefully crafted business plans have been thrown out the window. If you’re in exercise equipment, toiletries, dog food, or bread makers, maybe you’re overwhelmed trying to meet all the new demand. If ..read more