Underlines Magazine
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Underlines is the priority business publication for intimate apparel, beachwear, hosiery, bodywear and textiles.
Underlines Magazine
1d ago
Online retailer Deadgoodundies says Jockey International is forcing the business to lose its Facebook page in a wrangle that has already cost the men’s underwear business thousands of pounds and dented its worldwide reputation.
“Jockey are pants – and I don’t mean in a good way,” says Jane Garner, one of two partners who founded the specialist men’s underwear and swimwear website Deadgoodundies.com 20 years ago.
Last Autumn a company called Red Points, based in the US and working on behalf of Jockey, filed a series of complaints of breach of copyright over the brand’s images. These were later ..read more
Underlines Magazine
2d ago
A start-up business based in Wales is the first company to use the OPRL ‘Recycle’ label for seaweed-based packaging.
PlantSea’s packaging comes in a range of weights and can be used to replace paper and card to make stationery, boxes and bags. Manufactured from seaweed-derived fibres blended with recycled and virgin paper fibres, it has been tested under the CEPI v2 protocol and shown to be suitable for recycling through a standard paper mill.
Creating regenerative biomaterials for a greener future
Alice Harlock, Director of Technical and Member Services at OPRL, said: “It is always exciting ..read more
Underlines Magazine
2d ago
Final year students at renowned De Montfort University were set a design project for 2024 in collaboration with Lounge Underwear.
Lounge HQ in Solihull
The final year students were set a live brief by Lounge to design a six-piece collection for Spring/Summer 2024. The outfits could cover one product area, or could be designed across the following specified product areas of loungeunderwear | loungesleep | loungeswim, and had to be affiliated to a strong awareness of sustainable development goals, fresh consumer trends, innovative fabrications & branding ideas and fashion ..read more
Underlines Magazine
3d ago
Bravado Designs, unveils 3 brand new colours in its best-selling Body Silk Seamless Bra.
Still a firm favourite, the Body Silk Seamless Bra that is seam-free yet figure hugging, introduces the new neutrals; colours that are set to compliment every mum’s skin tone – Cameo, Pearl and Chalk Pink. Made with sustainable fabrics and the same unrivalled fit, the new seasonal spring offerings, continue Bravado’s world-renowned beautifully engineered support.
With a contemporary update on the classic everyday colours usually found in mum’s lingerie drawer, the best-selling bra feature remova ..read more
Underlines Magazine
3d ago
The British Fashion Council (BFC) has announced that The Fashion Awards (TFA) 2024 presented by Pandora will take place on Monday 2nd December 2024, returning to the Royal Albert Hall.
TFA unites the global fashion community in London, the home of fashion and creativity, to amplify leaders of change, celebrate excellence and support the next generation of creative talent. The event serves as the main fundraiser for the BFC Foundation, which supports the future growth and success of the British fashion industry through its focus on education, grant-giving, and business mentoring. TFA not only ..read more
Underlines Magazine
6d ago
Delisa Rose Lingerie is the brand created by Taquiela Wright, born through her own personal struggles. Out of a devastating period of her life, she wanted to build something beautiful – a ‘beacon of hope’. Taquiela has an interesting career with 23 years in engineering in industries such as oil & gas, aerospace and now renewables.
Tequila Wright, founder of Delisa Rose
Your life before lingerie?
Delisa Rose started out as an idea during Covid and was birthed out of my personal life experiences and pain. Having been married and divorced I know what it’s like to be at a low point in life a ..read more
Underlines Magazine
6d ago
Launching on March 25th exclusively on merrell.com/uk and April 2nd on sweatybetty.com, this capsule collection is set to redefine outdoor fashion and functionality like never before. Breaking barriers and blurring boundaries, it’s the first time these sister brands have joined forces to create apparel, accessories, and shoes together.
In a recent global survey, it showed young adults report the highest levels of loneliness, with nearly a third indicating that they feel very or fairly lonely. * Merrell and Sweaty Betty are advocating for women to discover the simple power of the o ..read more
Underlines Magazine
1w ago
Impetus presents a collection drawing inspiration from the glamour of the 1970s and 1980s with macro-tropical prints, vertical stripes, sophisticated patterns and a vibrant colour palette – elegant and irresistibly chic. The cinematic influences are reflected strongly in both the men’s and women’s collections.
Impetus is a leader in sustainable intimate fashion and swimwear with their collections crafted in Tencel modal and Tencel Lyocell which is considerate to the planet and provides super comfort with fabrics softer than silk.
The post Hollywood glamour of 70s and 80s in Impetus SS2024 Co ..read more
Underlines Magazine
1w ago
The LYCRA Company, a global leader in developing innovative and sustainable solutions for apparel, is participating in seminars held during Performance Days Munich. The seminars will explore the current state of polyester recycling from textile waste, and is hosted by Accelerating Circularity, an action-oriented non-profit organization focused on textile-to-textile recycling systems on a commercial scale.
Jean Hegedus, The LYCRA Company’s Director of Sustainable Business Development, will be a panelist in the Recycled Polyester Database Launch session, held in the Reality Zone from 3 to 4:30 ..read more
Underlines Magazine
1w ago
Sitip, a leading company in the textile sector, will be presenting its latest collection of innovative and high-performance fabrics, confirming its commitment to excellence and sustainability: the fabrics that will be presented at Performance Days (20-21 March) boast extraordinary breathability, wearability, elasticity and resistance, while also paying special attention to environmental protection and the health and safety of the end consumer, cornerstones of the company’s philosophy.
Cobra 40 Power
Indeed, as part of its commitment to sustainable development, Sitip operates with certif ..read more