Adam J Thompson has 10 years of experience in digital marketing and internet business, having owned several online business ventures and worked with clients from a variety of industries across the globe. Adam founded RYP Marketing in 2006 with the goal of providing highly effective online marketing services to small and medium sized companies. Today he plays an active role in running the company, with a special focus on SEO strategy and helping clients increase website conversion rates. Adam specializes in the following areas: – Search Engine Optimization – Conversion Rate Optimization – Web A ..read more

Matthew Edgar is an online marketing analyst at Elementive Marketing Solutions. Since 2001, Matthew has helped hundreds of companies grow through a process of analyzing, optimizing, and improving their websites, search presence, and other marketing efforts. Using a strong analytical framework, Matthew helps clients integrate all aspects of their marketing efforts to better connect with customers and users, resulting in significant business growth. You can connect with Matthew on Twitter at @MatthewEdgarCO. How would you explain specifically what you do as an SEO? To be honest, SEO is only a pa ..read more

Eric Pratum is a digital strategist with a background in analytics, SEO, digital media, and nonprofits. For the last five years, he’s focused specifically on nonprofit fundraising, having launched websites, CRO campaigns, and digital media programs that have generated returns often unseen in this space. Prior to that, Eric managed eCommerce websites, built an online auction system, and engineered a social media analytics program back when social media monitoring was the wild west of the online data space. How would you explain specifically what you do as an SEO? Primarily, I focus on site audi ..read more

Jason James Delodovici is a serial entrepreneur and digital market who currently works at When I Work, an employee scheduling and attendance software for small businesses. What is your primary marketing goal when it comes to delivering results? This all depends on what the goal is of your marketing campaign. Is it to increase email subscribers? Is it user and revenue growth at your SaaS startup? The most impactful growth goal that I’m working on at When I Work is to maximize revenue by increasing trial to paid user conversion rates. What type of links do you believe are the ..read more

Amanda DiSilvestro gives small business and entrepreneurs SEO advice ranging from Google Analytics to recovering from Panda and Penguin updates. She writes for the nationally recognized SEO Company HigherVisibility.com that offers online marketing services to a wide range of companies across the country. How would you explain specifically what you do as an SEO? What an SEO does and what an SEO writer does is actually pretty different! As a writer, I use Google Analytics to analyze the content I’m publishing and see what people are clicking. This helps me determine what I should be writing more ..read more

Nora Dunn is The Professional Hobo – a woman who sold everything she owned in Canada (including a busy financial planning practice) in 2006 to embrace her dreams of full-time travel. She has been on the road ever since, earning a location independent living as a writer on the topics of travel, personal finance, and lifestyle design. Her latest book (Working on the Road) helps people design careers around their travel and lifestyle preferences, and her monthly “Dear Nora” column on CreditWalk.ca answers commonly asked questions about travel and finance. How would you explain ..read more

Marvin Russell is an entrepreneur, digital marketer, and a self-proclaimed “obsessive, compulsive, perfectionist”. He is the former CEO of The Ocean Agency (acquired in 2014), a digital marketing agency in Chicago that worked with some of the biggest brands in the world, including Walgreens, Sprite, Toyota, CareerBuilder, and BlackBerry. He has been interviewed on NBC, CBS, ABC, Inc. Magazine, Website Magazine, and Crain’s Business Chicago. Currently, Marvin is working on a SaaS startup, MySiteAuditor, a white-label website audit and analysis tool that helps digital marketing agencies generate ..read more

Chris Long is the Inbound Marketing Manager at ProFromGo Internet Marketing. He is an enormous fan of all things search. He is constantly keeping up with the latest Google algorithms and analyzing new tools to help ProFromGo’s clients succeed. Not only does he have an eye for great marketing campaigns, but he also takes great pride in being able to track the dollar return on each one. Chris’s love of search marketing may only be surpassed by his enthusiasm for fitness and health. He can often be found running or biking on the South Side River Trail or lifting heavy things at LA Fitness. When n ..read more

Bart is the owner of Klik Proces. An SEO and conversion optimization company based in The Netherlands. Our team of fifteen professionals loves content creation, design, promotion, analytics, experiments and sandwiches. How would you explain specifically what you do as an SEO? As an SEO, you are always looking for the right balance between creating content and promoting (linkbuilding). That involves looking for the right audience. Questions, insecurities, and other things that resonate with your audience and then creating content (with the right keywords in mind). After that, it is promotion, p ..read more

Dan Callis is an SEO Analyst at Further, an award winning digital agency based in East Anglia. Dan has been working in the SEO industry since 2011, working on all types of projects from large eCommerce and enterprise sites to SMB and local trade sites. He also dabbles in videography under the name Callis Makes Films. How would you explain specifically what you do as an SEO? I am an SEO Analyst at Further; a digital agency based in Norwich, UK. My job encompasses virtually every aspect imaginable of technical SEO; if something is broken or can be improved, it’s my job to spot it and guide our c ..read more