I love networking! I am constantly trying to meet new people and connect others in the industry. Pre-pandemic, you could find me at most vacation rental industry conferences events shmoozing, brainstorming, and hugging nonstop (boy do I look forward to those days again).  But since networking has become virtual as a result of the pandemic, I decided […] The post 10 Conclusions from 10 Years of Virtual Networking appeared first on VRMB ..read more

Nurture marketing is all about cultivating relationships with guests that last a lifetime. With a strong nurture marketing campaign in place, you can "carry" bookings from the major listing sites "over" into your own court, developing a healthy flow of repeat, referral and direct bookings. This post by Nancy McAleer of AMI Home Rental is designed to better […] The post The 4-Step Incoming Guest Nurture Sequence appeared first on VRMB ..read more

"What will you refuse to automate?"This is a question the technology vendors in our industry don't ask nearly enough. Since technology can solve so many problems, it can be tempting for us to want automate everything. But in doing so, we'd be losing the things that make us Limited Edition. And if we become a […] The post What Will I Refuse To Automate? appeared first on VRMB ..read more

This post was written by Wes Melton, Founder of Nokori.com approximately 3 years ago. It was designed to inspire Property Managers everywhere to run best-in-class, functional and profitable businesses, while staying healthy, happy, and free. And we think it's more salient today than ever before.I’m sure you will agree that if you run a niche […] The post 9 “Green Flag” Guest Comments That Signal Repeat Business appeared first on VRMB ..read more

This post was written by Wes Melton, Founder of Nokori.com approximately 3 years ago. It was designed to inspire Property Managers everywhere to run best-in-class, functional and profitable businesses, while staying healthy, happy, and free. And we think it's more salient today than ever before. The biggest lessons from 3 years of explosive growth.“What series […] The post Can You Run a Successful Vacation Rental Company Without Completely Sacrificing Your Personal Life? appeared first on VRMB ..read more

Based on internal statistics from market leaders and data providers, I strongly believe that vacation rentals will overtake hotels in 2021. This is an aspirational prediction but it's also based on clear trends. If we have learned anything about the world of late, traditional structures are changing because new movements are surging. So while it may […] The post Short Term Rentals Will Overtake Hotels in 2021 appeared first on VRMB ..read more

We are extremely excited to share a new podcast series, How To Save Your Vacation Rental Business, a 10-part educational series about better leadership hosted by industry advocacy leader Dana Lubner of Effortless Rentals Group in Denver, Colorado.This podcast will be very different from our normal Unlocked podcast. After interviewing some of the most progressive advocacy leaders in the space, […] The post We’re Producing A New Podcast Series! appeared first on VRMB ..read more

A "Thank You" page is the page on your website that users see when they send an inquiry, sign up to receive updates, or successfully complete a booking.  This moment is such a huge opportunity to WOW users with your Limited Editionness and provide them with a special Thank You. This is also a moment of […] The post A Better ‘Thank You’ Page appeared first on VRMB ..read more

This post is about newsletters: the single best way to stay in touch with former guests, generate new referrals, and keep your business brain sharpened and focused.  I am something of a newsletter nerd. I sign up to receive newsletters (and assess them), I've spent every week for the last 5 years sending out VRMB's […] The post Ten Years of Newsletter Discoveries In One Post appeared first on VRMB ..read more

This post by Nancy McAleer of AMI Home Rental is designed to help independent owners and managers attract guests looking for more complete vacation packages while simultaneously increasing our bottom lines.One of the benefits of owning a vacation rental is that I can look at the entire business cycle and make quick, solid decisions about maximizing […] The post Upselling Your Vacation Rental: From Burger to Combo Meal appeared first on VRMB ..read more