Oakley has a long-standing reputation as a performance-oriented eyewear company. In the ’90s, their preferred avenue for advertising new sunglasses models was through superstar athletes with a genuine fondness for the brand, which solidified their image as a sports eyewear pioneer. Now that Y2K trends are once again firmly embedded in the fashion psyche, it’s unsurprising that Oakley wraparound sunglasses have returned as the eyewear of choice. Beyond their aesthetic appeal, the resurgence of wraparound sunglasses can be attributed to their fusion of style and functionality, providing a nod ..read more

If we can go back to our time as students, we’ve probably all been guilty at one point or another of spending a little frivolously, or being somewhat irresponsible with our weekly budget. Unnecessary purchases can be fun in the short-term, after all. However, as we start to grow older and take more responsibility for our money, it’s important to develop good financial understanding to help us form the healthy habits that’ll set us up for a more stable future. Starting to take money matters seriously whilst at college will give you a headstart on this pivotal aspect of growing up. In this post ..read more

Imagine this: A shared vision that merges your personal and professional aspirations, creating a powerhouse synergy in your journey together. As you navigate the hectic world of teaching and running your own business, syncing up with your partner on dreams and goals isn’t just a bonus—it’s a catalyst for success. In this blog post, I’m your guide to understanding why aligning your visions isn’t just about harmony in personal life, but a strategic move for your professional endeavors too. Think of it as a brainstorming session where your individual passions and business goals intertwine for a s ..read more

Admin tasks can be the bane of a small business owner’s life. You likely started your business to do something that you love, and it’s unlikely that includes replying to emails, chasing invoices and working out your tax return. Unfortunately, these tasks are all an essential part of any business, big or small.  So why not consider outsourcing your dreaded tasks to someone else? Whilst this might not be possible right away from a cost perspective, once you’re up and running, you’ll hopefully be earning enough to be able to cut some of this hassle from your life. However, it can feel daunt ..read more

Have you been looking to improve your wardrobe this year? If so, look no further than statement sunglasses, which have been making a big comeback in the fashion world. Fans recently spotted Bella Hadid donning Liotta Aviators from INDY Sunglasses, a brand that draws inspiration from colorful mod styles of the late 1960s and traditional aviators of the 1970s. Commentaries note the frame’s rounded edges and widened arms that could be shaping the retro-futuristic feel of this season’s trends. Since their sighting on Bella, the colorful frames have been selling fast at discounted prices on ..read more

Word problems can often be meant with grunts and moans when the time comes to learn. For some reason word problems in all grade levels have become a tricky topic to teach. In this blog, learn effective strategies for teaching 3rd graders problems solving skills to empower your students to become confident problem solvers. Help students identify word problems One one of the biggest first hurdles is that the students have not yet recognized the word problem is a word problem, and as a result, haven’t taken the time to pause and reflect on what their steps to solve the problem is. Word problems ..read more

As a teacher who sells lesson plans to fellow teachers, you have embarked on a remarkable journey of sharing knowledge, creativity, and expertise. But have you ever considered the powerful concept of the Labour Illusion and how it can positively impact your business? In this blog post, we will dive deep into the Labour Illusion and explore how it applies to your role as a teacherpreneur. Psssttt! I like to write a lot about psychology and marketing. Check out this post! What is the Labour Illusion? Consider this…You lock yourself out of your house. Within 10 minutes a locksmith shows up. He un ..read more

Fun fact, not only do I have a psychology degree, I ran research for the Dean of Psychology at Baylor University back in the day. I never realized how much psychology would play into my marketing career. Good marketing uses psychology, which is why no matter how well you understand psychology, you’re affected by it. Here are 5 psych principles to leverage in your marketing campaigns: 1. The Halo Effect What it is: The tendency to attribute positive qualities to someone (or a brand) based on a favorable first impression or single positive trait.  Do this: Highlight your brand’s values and ..read more

Deciding what to post and why can be a headache for many. There’s so many options swirling in your brain, how do you decide what to post, and to what channel? In this post, I’m sharing how to plan your content as a TPT seller by asking yourself some important questions.  What holidays or major events are happening at this time? When you can insert yourself into topics that are currently on teacher’s minds, you’re able to stay relevant and become a resource to support teachers. Look at major holidays happening that month and also themes such as testing season, parent conferences, clas ..read more

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