As a forward-thinking enterprise, you don’t need to be convinced about the power of photography services. You are well aware that humans have always been visual creatures, and over the past 20 years, the rise in technology has further expanded the visual consumption demands of people. Today, people spend on average 145 minutes per day on social media. That’s a 61 percent increase in time spent since 2012. The sharp increase in social media consumption is a microcosm of the explosion of photo and video production by large-scale businesses, corporations, and ad agencies. Individuals and busines ..read more

What does your “digital first impression” say about your business? Oftentimes, consumers are making snap judgments about businesses, organizations, and freelancers in a matter of seconds, solely based upon their online presence. Factoring into that equation is your website. Three out of every four individuals will make a quick decision about your business credibility and value based on your website’s aesthetic looks. This places a lot of pressure of businesses to ensure that their digital domains are modern, stimulating, and well-organized. Now you might be thinking, “Okay! I just need to hir ..read more

Driver about to make deliveries in an urban setting. I had the pleasure of conducting a photo shoot for Canpar’s advertising collateral. The shoot was conducted over several days in the Greater Toronto Area. Luckily we were fortunate to get some great weather. Working in a large urban setting can be both challenging and rewarding. Everything can be just that much more difficult as far as coordination. On the other hand, as a photographer you get a great range of photo opportunities. The goal of these images were to look realistic while still using a bit of production value to get authentic im ..read more

If you’re in the market to hire a professional photographer, you are probably unaware of everything you’re actually paying for. So it’s time to bring some transparency to what you receive when you enlist the services of a professional photographer -- because it’s much more than just top-quality imagery. Regardless of what industry you or your business fall under, from architecture to hospitality, professional photography is a wise investment. However, in order to execute a successful shoot and deliver the assets, a lot is required of a professional photographer behind the scenes. There are ma ..read more

COVID-19 has affected nearly every business in some fashion, with many of these impacts causing significant financial strain. Navigating the pandemic environment has put companies in a tricky position, as their daily operations have been interrupted or slowed, and their monetary flexibility has been tested. This has lead businesses to reevaluating their budgets, examining what investments will help generate revenue, and how to remain engaged with their target audience. One important avenue that businesses may be overlooking during the COVID-19 pandemic is corporate photography. While corporat ..read more

Architectural photography… you might be scratching your head, “doesn’t beautiful architecture sell itself?” The answer is not really. No matter how talented an architecture firm is, or how well-known their work may be, in 2021 architectural photography is a necessity. But first, what is an architectural photographer, and what exactly are you getting with your money? An architectural photographer is an individual who specializes in photographing a variety of architecture products, from skyscrapers to artistic works like furniture and sculptures. This type of photographer will have deep experie ..read more

It’s a bird! It’s a plane! It’s a drone? Today, drones have become a popular and accessible tool to both individuals and businesses. These unmanned aerial vehicles (UAVs) have allowed us to gain a bird’s eye view of the world we live in. Through this new perspective, businesses are able to create exciting marketing assets, better manage projects, save money, and more. As one of the most in-demand photography needs, businesses of all industry types are quickly realizing that drone photography is a positive investment for themselves. But drone photography isn’t as simple as flying it into the s ..read more

Maintenance worker stand loader with locomotive in background. I had the honor of photographing a award recipients for CP Rail not two long ago. It was a really neat shoot because we got to feature some great people in front of some large equipment. There is something awe inspiring about being around a large locomotive. This large pieces of equipment freight all over the continent. They are also diesel electric. Three CP award recipients stand next to a locomotive. The mild winter day with fresh snow maybe the engines really pop. We got a good amount of contrast that I think lends really wel ..read more

Main sign, light up on wall. Lounge area with large forest print in back. Core logic is a data driven company offering information for the property sector. Think information for real estate. I was tasked with photographing their new office in Toronto’s downtown core for Chameleon Business Interiors. The fully stocked kitchen features numerous seating options. The space features many dynamic colours from orange and green seating to vibrant wall art. CBI will often create custom wall papers to give the space a unique look. The end result is far different than what you would expect out of your ..read more

Tudor Retail Store in Toronto ON In case you have not heard, Tudor is a Swiss manufacturer that makes fine watches. I was commissioned to photograph their latest retail store at Toronto’s luxury shopping location in Yorkdale Mall. The store is a part of Raffi Jewellers, one of Southern Ontario’s premiere group jewellery stores. I really enjoy architectural photography in these types of retail spaces, as I get to flex my creative vision. They are technically difficult environments to really make shine and I like a good challenge. Front of Tudor Store view from Yorkdale Mall Tudor embodies a f ..read more