In the world of social media, platforms constantly are adapting and adding new features in the hopes of capturing the attention of billions of users worldwide. However, it certainly isn’t very often that we see an entirely new platform come onto the scene. Introducing Threads, by Meta That’s why the social media world was buzzing with excitement when on July 5, Meta unveiled its latest creation. Threads, the latest app from Meta, made a grand entrance into the social media landscape, aiming to revolutionize public conversations and potentially challenge long-standing social media giant Twitter ..read more

In the world of social media, platforms constantly are adapting and adding new features in the hopes of capturing the attention of billions of users worldwide. However, it certainly isn’t very often that we see an entirely new platform come onto the scene. Introducing Threads, by Meta That’s why the social media world was buzzing with excitement when on July 5, Meta unveiled its latest creation. Threads, the latest app from Meta, made a grand entrance into the social media landscape, aiming to revolutionize public conversations and potentially challenge long-standing social media giant Twitter ..read more

On June 1st, 2023, Twitter is changing the rules of the social media management game: this is what you need to know. As an introduction, I felt I had to write this blog post because no one else out there is doing it. Two of our core values are “Honesty and Candor” and “Kind, Helpful and Caring”. It’s based on these values that I wanted to transparently share with you what has been going on for the past three months with Twitter and help you understand what we have to do to transition to their new enterprise API while doing our very best to minimize the cost of this transition for us and as a c ..read more

The only reason Elon Musk bought Twitter–in October 2022–was because he wanted to build a “maximally trusted” platform that encouraged “free speech.” He assured us, back then, that he most definitely wasn’t in it to make money. Did you believe him? I didn’t. And having just heard about his new “blue tick” verification policy that basically means you now have to pay if you want to go viral on Twitter, I don’t think I’ve been proven wrong. Hiding most of Twitter behind a paywall is definitely not something a man who has no interest in making money from Twitter would do, is it? Join me to get the ..read more

Many Agorapulse users have been asking about Twitter’s decision to discontinue free API access on February 9, 2023. We want to reassure everyone that this decision won’t affect your Agorapulse experience nor your connectivity to the Twitter platform. At Agorapulse, we’ve taken steps to ensure that we remain on top of Twitter’s API decisions. We understand that Twitter’s decision creates a great deal of uncertainty and apprehension among users. Rest assured that Agorapulse is doing its part to help you navigate these changes and ensure that our users have a smooth and uninterrupted experience ..read more

You’re a lot more like James Bond than you think. You’re sophisticated and adventurous. After all, you’re working with new media! Today, digital marketers have higher security clearance to the company’s social media accounts than the CEO and a flair for intrigue and adventure. You also have access to the best tools, like Twitter Search, allowing you to search Twitter like James Bond! “What did you expect, an exploding pen?” (Q in Skyfall) What Is the Twitter Search Tool? If James Bond were a social media strategist, Q definitely would have designed the Aston Martin to be Twitter search-enabl ..read more

Twitter Audio Spaces is Twitter’s answer to Clubhouse. These are voice-only chat rooms where you can have conversations with people on Twitter directly. No hair or makeup required. You can take part in spaces while you lie on the couch, in your PJs. Just click in, and join a conversation. Conversations aren’t recorded, they are raw and in the moment—meaning that conversation runs freely. Social Audio’s Popularity Clubhouse is the pioneer in the audio space. The invite-only social network saw massive growth towards the end of 2020 and in early 2021. One of its early adopters was Twitter’s Jac ..read more

Marketing your brand on Twitter is a smart choice for many businesses–especially if your target audience fits with the platform’s main demographic groups. But before you invest a ton of resources into a Twitter strategy, you need to know how to measure your efforts. Get to know the Twitter metrics that matter, and find out how to track them using a social media solution like Agorapulse. Why Twitter Metrics Matter When your team is pressed for time or short on resources, make sure that your efforts are worthwhile. Monitoring Twitter metrics allows your team to: Pinpoint what your target audien ..read more

Want to post content on Twitter? Make sure you’re choosing the best time to tweet to your audience. Here’s how to find when that is. Every time you post on Twitter, you have a brief window to capture attention and make your tweet worthwhile. To get the value you want from every tweet, make sure you’re posting content at the right times. When is that exactly? Let’s look at the best time to tweet and why it’s essential to find your brand’s optimal timing. Why Is It Important to Time Your Tweets Correctly? Twitter moves quickly, which means it’s a great platform for fast-paced and timely conver ..read more

BONUS MATERIAL: Free Content Calendar When you think of live video, does Twitter Live video come to mind? Check out these reasons why it should be included in any social media manager’s toolbox. Twitter Live video has been around for a while now, but it seems like Facebook Live has gotten most of the attention. The good news is that you haven’t missed the party. Twitter Live is a fantastic tool for expanding the reach of your video content in a new way and engaging with your audience. In this article, we will cover how to get started with live video, maximize your videos for Twitter, and come ..read more