Summer camps are vibrant, exceptional places where children and teenagers can spend their summer participating in enriching activities. Behind the scenes, a lot of work occurs to make this possible. Camp directors and staff members plan activities, manage camp finances, fundraise, maintain camp facilities and equipment, and more. However, to ensure that you have enough campers in attendance to run a thriving camp, you need a thorough marketing plan. To help you round out your promotional efforts, we’ll cover five successful marketing strategies you can implement to secure the interest a ..read more

People of all ages benefit from community recreation programs. From children excitedly heading to little league practice to the adults blowing off steam at an after-work basketball game, recreational activities are fun for everyone. However, as you add more of these programs to your roster, management will become more complex—you may need a sports and recreation tool to sort out the details. That’s where sports and recreation software comes in. With a dedicated solution, you can support a whole host of community activities with less hassle. When purchasing software for your organizat ..read more

The post Fundraising Ideas | 150 Easy Campaigns for Any Cause appeared first on Fundly ..read more

Crowdfunding is a transformative strategy that can be used to harness the power of a large network or group and garner support.  A crowdfunding campaign is typically hosted when an individual or group needs to raise money for an important cause in a limited time span. Some common examples of causes include medical expenses, nonprofit funds, political campaigns, and even animal welfare missions.  Once you’ve solidified your cause, you’ll want to select a platform that best meets your fundraising needs. Then, you’ll begin raising awareness and promoting your fundraiser. There are quite ..read more

It’s no surprise that in 2020 alone, the number of organizations hosting virtual events has doubled. With a global pandemic on our hands, nonprofit organizations needed to find a way to step up and get donors to show up— all in a virtual world.  Based on the Virtual Events Research Report, creating a donation page is one of the most effective donation tactics you can use at a virtual event. Sounds easy enough, right? Shockingly, only 25% of those surveyed were actually following through and creating a page. And even more, only 8% of respondents were using peer-to-peer fundraising or crowd ..read more

As a pet care business owner, it’s no secret that you care deeply about animals. You’ve dedicated your professional life to ensuring that dogs and cats are safe, cared for, well-groomed, or effectively trained.  But taking care of the pets in your facility is a small piece of the puzzle. What if you want to make a difference for animals in a bigger way? There are cats and dogs across the country who are being neglected, abandoned, abused, or otherwise uncared for, and they deserve attention too. It’s possible to leverage the buzz around your pet business and turn it into support for anima ..read more

The average donor retention rate for first-year offline donors is 29%, while for online it’s only 22%. Those are some pretty shocking numbers. We’ll end up with donor retention rates under 20% if the donor retention stats continue to trend downward. Now, factor in the rising cost of donor acquisition. This makes for a difficult environment for fundraisers and their nonprofits to succeed. Do we have the power to change this? Yes. And the effects can be exponential. According to Adrian Sargeant, co-founder of the Institute for Sustainable Philanthropy, improving your retention by merely 10% will ..read more

Direct mail is the backbone of many nonprofit fundraising strategies. Over 90% of direct response revenue to nonprofits comes from direct mail. Even if your organization is using other channels already, a multi-channel approach is the most effective way to bring in revenue for your organization and maximize your ability to do what you do best – serve your cause. But maybe you’ve been told that direct mail is a dying strategy and you’re not sure whether you want to invest your fundraising dollars that way. If you’re looking to get started with a fundraising campaign and want to learn the best w ..read more

Why might a campaign be suspended, removed, or unable to be found? Fundly often receives questions about decisions to suspend (and in some cases, re-activate) campaigns of an inflammatory nature. While extremely rare, there may be situations where a campaign violates our Terms of Use: Fundly does not condone obscene, offensive, or indecent content or images on its sites or services. This includes cursing, name-calling, or making defamatory, threatening, or inflammatory remarks. Fundly does not endorse the ideas or opinions of any one campaign. While many campaigns may be controversial, it is ..read more

Top 10+ Outsourced Nonprofit Accounting Firms Chances are, you didn’t start working for a nonprofit organization to fill out tax forms, track your budgetary expenditures, and worry about finances. You likely began your work to help others. That’s what nonprofits are all about, after all.  Nonprofit finances are unique. They use a special system of accounting called fund accounting. Fund accounting requires your organization to categorize finances and allocate them according to restrictions and budgetary needs.  Instead of focusing your attention on learning the intricacies of nonp ..read more