61% of B2B eСommerce websites plan to migrate to a new platform in the upcoming year to adapt to the changes in customer needs and business demands. Understanding the available eCommerce platform types and migration options can help you choose the best approach for transferring all your data while avoiding failures or performance issues. Atwix is an eCommerce  agency specializing in end-to-end implementations, migrations,  design and development, performance enhancements, continuous maintenance, and support.  With about two-decades s of experience, we handle Magento migrations w ..read more

We are thrilled to announce that Atwix has been recognized as No. 13 on the 2024 Inc. 5000 Regionals: Midwest list, a prestigious ranking of the fastest-growing private companies in America. This accolade is a testament to our relentless dedication to excellence, innovation, and our clients’ success. In an era where digital transformation defines the competitive landscape, Atwix’s growth trajectory reflects our commitment to not just keeping pace but setting benchmarks within the industry. Our journey, marked by strategic foresight, technological prowess, and a customer-centric approach, has p ..read more

eCommerce analytics enables companies to better understand their customers and the market itself. Through valuable, data-driven insights, you can predict supply and demand. Additionally, it helps you define the strong and weak points of your business. Analytics also provides a deeper look into your competitors, providing a valuable advantage. In this guide, we will discuss the current advancements in analytics and the best tools for the task. We’ll cover the starting steps and the specifics of analytics use in eCommerce. Based uponAtwix’s decades of experience, we’ll share insider tips and ill ..read more

To effectively assess whether your marketing strategy is hitting the mark, it’s crucial to understand how to calculate eCommerce ROI. We’ll provide a detailed look at essential metrics and benchmarks to help you gain this insight. However, it is not so simple. You may face several challenges trying to maximize ROI: High competition where everyone fights for customer attention The low technical performance of the online store Poorly optimized website High cart abandonment rates, and so on Atwix knows how to enhance your customer experience and increase your eCommerce ROI. Our team can boost y ..read more

Is your online store lagging in the digital retail race? Then, eCommerce replatforming can be your turbo fuel and pull you to the top. In fact, you can’t go on without a well-functioning and fast digital store today since 21.2% of total retail sales happen online.For insights on improving your platform’s performance, see our article on 3 Steps to Boost Your eCommerce Platform. Suppose your website crashes with high traffic or doesn’t have all the features to meet your business goals. In that case, it needs replatforming or simply — migrating to a different eCommerce platform with advanced func ..read more

Imagine a world where content creators, editors, marketers, and website owners craft their narratives without the hassle of copying, pasting, and navigating complex CMS interfaces. Adobe Edge Delivery Services empower precisely that—a new generation of content authoring and management. Edge Delivery Services, formerly known as Next-Gen Composability, Project Franklin, or AEM Franklin, is a recently introduced solution from Adobe. It is an additional tool to AEM (Adobe Experience Manager) and allows users to publish website content straight from Microsoft Word or Google Docs. It boasts peak web ..read more

Providing omnichannel B2B eCommerce experiences is no longer an option. It’s official: B2B buyers expect a seamless, consistent user experience across as many as ten channels, on average. And meeting customers’ expectations pays off: 72% of B2B businesses that sell via 7+ channels grow their market shares. In contrast, 80% of buyers will look to switch the supplier if they can’t purchase from any channel. However, implementing omnichannel B2B eCommerce isn’t only about meeting customer expectations. Creating a seamless experience across channels also helps increase the brand’s reach and visibi ..read more

Imagine a world where content creators, editors, marketers, and website owners craft their narratives without the hassle of copying, pasting, and navigating complex CMS interfaces. Adobe Edge Delivery Services empower precisely that—a new generation of content authoring and management. Edge Delivery Services, formerly known as Next-Gen Composability, Project Franklin, or AEM Franklin, is a recently introduced solution from Adobe. It is an additional tool to AEM (Adobe Experience Manager) and allows users to publish website content straight from Microsoft Word or Google Docs. It boasts peak web ..read more

The global B2B eCommerce market is more than five times larger than the B2C market, offering players significant revenue opportunities. Yet, to enter this segment, you need to understand your B2B buyers’ unique requirements. Breaking into B2B eCommerce, prepare for complex procurement processes, shipping constraints, and a greater focus on security and liability. The good news is that the right eCommerce platform for B2B can make your life much easier.  Atwix is a full-service eCommerce agency specializing in B2B platform development services. We power up digital transformation to overco ..read more

Establishing a wholesale eCommerce business comes with its challenges and concerns. Wholesalers struggle with limited reach and visibility, supply and demand imbalances, order fulfillment delays, product profitability management, and strained buyer relationships. Choosing a proper B2B wholesale eCommerce platform can help address these challenges and drive business growth. Atwix is a full-service eCommerce agency with deep Adobe Commerce/Magento expertise. With distinctive solutions, Atwix helps our clients deliver outstanding online experiences. We offer full eCommerce services, including au ..read more