How We Humanize AI Content at Rock Content: A step-by-step guide
Rock Content Blog
by Chris Dornellas
1d ago
What if you could humanize your AI content creation at scale while still maintaining quality and following SEO best practices? As rockers, we are proud to use our own tools to help boost our content production process. And as a content producer for Rock Content’s blog, I’ll show you how we produce some of our content.  Join me on this step-by-step tour of how the work is done in the backstage. I’ll show you how we humanize AI content at scale using some of our go-to tools: the Persona Creator plugin for ChatGPT, AI Copilot for content production, and WriterAccess Humanizer for the final t ..read more
Visit website
B2B Marketing 2024: Essential Trends for Marketers
Rock Content Blog
by Barbara von der Osten
1d ago
Staying on top of B2B marketing trends is essential for any successful brand or company today. Yet, it seems that just when you get going with your current strategies, something changes.  What follows depends on your approach. Do you risk missing out, choose to scramble to make those changes, or build upon or adapt to what you already have in place? As we move further into 2024, certain trends are gaining momentum, changing the way you need to think about your digital marketing strategy.   Find ways to incorporate and embrace the 2024 trends we identify below so t ..read more
Visit website
How Brands, Agencies, and Media Buyers Can Use Push Notifications Strategy?
Rock Content Blog
by Guest Author
1d ago
Have you ever thought about using push notifications strategy for advertising? Push notifications strategy involves quick messages that pop up on devices, offering a straightforward way for businesses to talk directly to their audience without getting lost in a sea of emails.  Instead, they offer timely updates, instant reminders, or promotions, aiming to engage users by bringing valuable information right to their fingertips. This tool is becoming increasingly popular in online marketing because it can reach users efficiently. Why Choose Push Notifications Strategy? No advertising channe ..read more
Visit website
WriterAccess Humanizer: Where AI Meets Authenticity
Rock Content Blog
by fernandadonnini
5d ago
AI has emerged as a powerful scribe in a digital landscape where content is king. In this new AI algorithmic rush, the soul of storytelling often gets lost. With 84% of marketers affirming AI’s influence on their strategies and Google’s latest updates, the need for authenticity is not just apparent – it’s imperative.  WriterAccess Humanizer is an innovative service designed to breathe life into AI-generated content and ensure it resonates with both search algorithms and human hearts. In this article, I will explore the problems we are solving and how the new WriterAccess Humanizer works ..read more
Visit website
B2B Lead Generation: The 2024 Game Changer for Marketers
Rock Content Blog
by Shannon Hilson
1w ago
If you’re in B2B marketing, you needn’t be told that success is more than just getting the word out about your products and services. It’s about reaching the right people and convincing them that your brand has the solution they’ve been searching for. Successful B2B marketing strategies aim to generate qualified leads with the potential to become ideal customers. It takes finesse, know-how, and a thorough understanding of the target audience. Here’s a closer look at everything you need to know to get it right. The Evolving Landscape of B2B Lead Generation A lead can be any ..read more
Visit website
Exploring the Creator Economy: Opportunities and Challenges for Marketers
Rock Content Blog
by Shannon Hilson
1w ago
Various media have always been a huge part of the story when it comes to how brands reach and connect with target audiences. However, the internet has changed that in some incredible ways since it first became part of people’s everyday lives. The rise of the creator economy is just one example, but it’s one that forever changed the face of digital marketing as we know it. Here we’ll go over the benefits of incorporating creator-driven content into your marketing campaigns, as well as how to do it right. The Rise of the Creator Economy: A Brief Overview Saying that the creat ..read more
Visit website
Raising the Bar: Strategies for Creative Content Creation
Rock Content Blog
by Shannon Hilson
1w ago
Although developing groundbreaking products and services will always be essential for brands to succeed, even the best offerings aren’t going to sell themselves. You need a digital marketing strategy as strong as your products to help customers find you. Expert content creation is a huge part of a successful marketing strategy. Run-of-the-mill filler content simply isn’t good enough to do the job. Consumer expectations are growing, search engine algorithms are becoming increasingly advanced, and standards for what makes good content are rising as a result. Next-level creative content ..read more
Visit website
Next-Gen Strategies: Driving Content Marketing with Advanced Technology
Rock Content Blog
by Catrina Cowart
1w ago
2024 is a year of amazing content marketing technology. Artificial intelligence (AI) and automation have taken the world by storm and changed the way people’s workflows look from start to finish. AI and automation simplify data analysis, audience engagement, and content reach. Combined with human creativity and expertise, they unlock limitless potential for your brand. Today, 66% of businesses are already using or plan to use AI for sustainability, and 42% agree they plan to use AI in the future. And that’s not all. 32% of marketers around the world have already b ..read more
Visit website
[New Report] Why Your Audience Doesn’t Care About Your Efficiency (and How Personalization Can Save You)
Rock Content Blog
by Pedro Lopes
1w ago
If the digital landscape is a battlefield, content is a powerful weapon. But here’s the catch: your audiences are savvier than ever! Their attention spans are shorter, and search engines are prioritizing “helpful content” like never before.  This means your content strategy needs a serious overhaul, and personalization is the key to unlocking its true potential. This article is the first in a series exploring key findings from the 2024 State of Marketing Report, a comprehensive study by industry leaders like HubSpot, Litmus, Rock Content, and Search Engine Journal.  Today, we delve i ..read more
Visit website
How to Create Content That Will Rank in 2024
Rock Content Blog
by Carolina Simões
1w ago
Download this post by entering your email below Do not worry, we do not spam. User behavior evolves every day. In a post-pandemic and AI-boom society, this is more apparent than ever. People are changing the way they create and consume content online, the way they search, and the way they interact with each other and with brands. Naturally, the entire internet infrastructure (Search Engines, social media, news websites, etc.) has been adapting to meet this new behavior. Google is a good example.  Last year, we saw a clear path from the search engine giant toward prioritizing quality cont ..read more
Visit website

Follow Rock Content Blog on FeedSpot

Continue with Google
Continue with Apple
OR