Crafting a Future-Proof Organization: The Power of Transformation Over Change
The Burrus Blog | Daniel Burrus
by Daniel Burrus
2w ago
When it comes to the concept of disruptions in this world, we tend to focus on all the new digital tools that are creating ripples in headlines. From generative AI to digital currency, these digital disruptions are definitely leaving their impact. But instead, the focus of today should be on the very concept of disruption itself, not just digital disruption. The word “disruption” is a key stumbling point for many ..read more
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Navigating 2024: How to Strategize Using the Both/And Principle
The Burrus Blog | Daniel Burrus
by Daniel Burrus
1M ago
It cannot be disputed that your cash cow may have brought your organization success in the realm of profit for years. But does that mean it will be the best business strategy to stick with throughout 2024? Truthfully, the answer here has always been “yes and no” because the reality is not rooted in Either/Or — It is Both/And world! As new companies emerge and your well-established competition pursue new innovations, they are bound to bring new solutions to the table ..read more
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The Exponential Marketer: Harnessing AI for Revolutionary Growth
The Burrus Blog | Daniel Burrus
by Burrus
2M ago
You only have two options when it comes to the future of technology in marketing: First, which is unfortunately appealing to many, you can hunker down, sticking to the old marketing tactics to drive sales. In doing so, you decide to let others deal with advancements in digital technology while you sit on the sidelines and see what happens. This strategy seems safe because others are taking the risks, not you ..read more
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Retirement Reinvented: Why Learning, Experimenting, and Serving Others Hold the Key to a Prosperous Future!
The Burrus Blog | Daniel Burrus
by Daniel Burrus
3M ago
The two most important days in your life are the day you were born and the day you find out why you were born. Personally, I know I was put on this Earth to teach other business leaders and working professionals.  Life is about purpose —finding your purpose and living your purpose both in your professional life and your personal life. Purpose is what gives us motivation and makes our working lives enjoyable ..read more
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Significance Over Success: 7 Steps to Extraordinary Leadership
The Burrus Blog | Daniel Burrus
by Daniel Burrus
4M ago
Some superheroes are born, and some are made. The same is true of leaders in the professional world. Whether an individual leads a for-profit company, a nonprofit organization, a government body, a pedestrian organization, or a university, truly extraordinary leaders are continuously created through education and endless learning to perfect their craft. During the latest Opportunity Hour: Conversations with the Masters, I had the pleasure of speaking with a longtime friend of mine, Dr ..read more
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Breaking the Mold: Rethinking Customer Needs in the Age of Anticipatory Thinking
The Burrus Blog | Daniel Burrus
by Daniel Burrus
4M ago
To create the next great product or service, it has been standard practice to ask the customer questions like: “What do you want? What do you need? What will make your life easier?” These simple inquiries should lead to a simple answer. It is then our responsibility as businesses and organizations to respond with products, services, or processes that meet customers’ needs while increasing our margins and market share ..read more
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Unlock Future Markets: Decommoditizing for Tomorrow
The Burrus Blog | Daniel Burrus
by Daniel Burrus
5M ago
In today’s economy, most organizations are locked in fierce competition with others in their industry. They compete for the same customer base, which results in them competing for rather slim profit margins. They battle for mere slivers of market share that could just as easily go to the next company in line in the blink of an eye. But why is this? Why is competition so fierce, and why do profits seem to continuously decline ..read more
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Breaking Free from the Competitive Cycle: The Role of Creativity
The Burrus Blog | Daniel Burrus
by Daniel Burrus
5M ago
Creativity is a highly applicable character trait of those who find success and significance in the business world. In light of this observation, the question of whether creativity can be taught naturally arises. While it’s true that, with sufficient determination, individuals can learn almost anything, teaching your team to think creatively in any industry is contingent upon the approach. As an Anticipatory Leader, the concept of fostering creativity among your employees should manifest in proactively addressing challenges through innovative solutions ..read more
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Anticipating Change: Staying Ahead in a Dynamic World
The Burrus Blog | Daniel Burrus
by Daniel Burrus
5M ago
Change is an inevitability of human life. We go through changes as we age from teens into adulthood by moving out of our parents’ houses and going to college or a trade school. And as we move from early adulthood to our 30s, 40s, 50s, and later years, with starting new jobs, getting married, having kids, and retiring, more change occurs. We have become very adept at handling the various changes thrown at us ..read more
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Navigating the ‘Now’ vs. ‘Next’ in a Rapidly Changing Business World
The Burrus Blog | Daniel Burrus
by Daniel Burrus
6M ago
Companies are founded with innovation. Smaller start-ups pop up because they have an idea that no one in the market has done before, or a way to improve the industry they enter. It is no secret that many new businesses do not last because they stick with that initial revolutionary idea, living in the present success they have found with no new ideas to bring to the table in this ever-changing world. Essentially, they create a business “cash cow,” and milk it until the milk runs dry ..read more
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