The metaverse is the latest hot tech topic, with businesses like Facebook and Microsoft both emerging as leading figures in this space. The Metaverse revenue opportunities on live events, ads, social commerce, and hardware are projected to reach over $1 trillion according to JPMorgan, and $800 billion according to Bloomberg. Steven Spielberg’s “Ready Player One” in 2018 was an out-of-this-world movie where the concept of a ‘virtual world’ was deemed futuristic and excited the public about the possibility of a ‘metaverse’. Fast forward to 2021 and Facebook has just announced ..read more

We are looking for a part-time office administrator to cover maternity leave in a busy PR and social media agency. It could be the ideal role for someone looking to get a good grounding of an agency environment and learn about the communications industry.  The role of office administrator is to organise and coordinate administration duties and office procedures, to ensure the agency’s smooth running and improve efficiencies. You will play a vital role in delivering a professional experience to all clients, suppliers and guests.  You’ll also support our account managers, in providing ..read more

Public relations is all about maintaining and enhancing the public perception and reputation of a business or individual. This can be done in countless different ways. From creating robust, out of the box campaigns, to refined SEO blogging and bespoke social media strategies, the content you provide is typically influenced by your clients’ messaging, target audience and wider objectives. As a Brighouse-based agency, Faith provides varying services to many different clients, both local and national, and has won several awards over the last 17 years for its PR activity. Winning awards for your w ..read more

Every good communication practitioner knows it’s crucial for your clients to stay ahead of the competition. To do this, we need to have a proactive approach towards communications strategies and know the next big thing for business, in social media and marketing. That next big thing is TikTok. Since launching in 2016, TikTok has become one of the most popular social media platforms in the world. In September 2021, the app reported 1 billion monthly active users worldwide, making it one of the biggest social networks worldwide. That potential exposure for your brand on the app is huge ..read more

Social media plays an integral role in public relations, which is why we’re always on the lookout for new and exciting trends to keep our client’s content and campaigns fresh and relevant and to help keep ourselves and our clients ahead of the game. As we are a social media agency based in Yorkshire, it’s fair to say that we notice the constant evolvement of social media trends. What is trending in the summer months could become ‘old news’ by autumn. The digital and social marketing landscape is constantly growing year on year, with new platforms launching, new features being added and differe ..read more

Public relations is a hugely varied industry, from landing brands in print media to maximising engagement across social media channels, and there is no doubt that digital PR is now a fundamental part of any comprehensive marketing strategy. This is because, ultimately, the PR activity you do digitally helps boost the Search Engine Optimisation (SEO) value of a business, individual brand or website on Google and other search engines. At Faith, from our West Yorkshire base near Halifax, we have over 14 years of experience working with a number of clients both local to the Yorkshire region and na ..read more

It’s been almost three months since our long-time friend and colleague Kirsty passed away at the tragically young age of 29 and not a day goes by when she, or her young family, aren’t in our thoughts. Kirsty’s two-year-old son Casey has cystic fibrosis and we want to ensure he has the same experiences as any other little boy, something Kirsty was determined to achieve. We have been fundraising for Casey since 26th October, the day which would have been Kirsty’s 30th birthday, completing challenges based around the number 30. A business we worked with earlier this year, Catherine Davis Designs ..read more

With the festive season in full swing, many of us are thinking about the Christmas celebrations and nights out. To avoid any problems in the office and to ensure that a festive time is had by all, Digital PR account manager Matthew Fraser shares his Christmas party ideas and top tips to ensure your office Christmas party is a success. Include everyone When planning any Christmas festivities, it is important to include all team members and consider their needs and personal preferences. Whether that be dietary requirements, not drinking alcohol or religious beliefs. Any Christmas event needs to ..read more

When it comes to Christmas PR campaigns, there is always a race to see who can get to the public’s hearts first, and this year is no exception! Our Junior Account Manager Abigail shares her favourite campaigns of the 2021 festive season. All I want for Christmas is the John Lewis ad Any review of the year’s Christmas campaigns would be incomplete without mentioning the king of Christmas adverts, John Lewis and its yearly efforts to bring the festive feeling to shoppers across the world. I must say, whether or not you enjoy the brand’s yearly adverts, the John Lewis marketing team does a fantas ..read more

As we’re a PR and social media agency based near Halifax, we’re always on the lookout for excellent digital marketing strategies. A great place for us to find examples of such strategies is on social media. This is because, in the modern day, most (if not all) brands now use the power of social media as part of their digital marketing strategy. Social accounts the Faith team follow Every member of the Faith team follows a variety of different social accounts for entertainment purposes, but also to take inspiration from for Faith’s social accounts as well as for our clients. digitalPR – @digita ..read more