The 2023 Square outage will be remembered as a cautionary tale for online businesses worldwide. For nearly a full 24 hours countless physical and online stores were unable to process transactions, leading to a significant drop in sales that might never be recouped. It served as a stark reminder of the importance of diversifying your […] The post Lessons from the Square 2023 Outage: Foolproof Your eCommerce Store appeared first on Top Hat ..read more

Brand New is one of the foremost online publications covering branding design in the world today. In May they initially spotlighted our work rebranding Iron City Beer. They had some nice things to say: “Overall, everything here is VERY good, doing a great job of creating a brand where you can feel its 150 years […] The post Iron City Beer Named #1 Best Logo Evolution of 2020 by Brand New appeared first on Top Hat ..read more

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The CBMAs were developed to recognize and award the very best marketing in the brewing industry across the USA. Breweries, their agencies, artists and marketing partners were invited to enter their top work. The 2020 CBMAs included over 30 categories that recognized all aspects of beer marketing. THE WINNING WORK Check out the projects from […] The post Top Hat Scores 8 Craft Beer Marketing Awards appeared first on Top Hat ..read more

I started Top Hat while still in college, skipping classes to meet clients at our very first office in Wexford, PA. Professors said it probably wasn’t the best career move. As we celebrate our seventh anniversary this month, Top Hat is living up to our long-tenured tagline, “this agency goes to 11” in a new […] The post Top Hat Opening Second Office in St. Petersburg, FL appeared first on Top Hat ..read more

We build shops and we manage shops. So naturally, and with steady demand from our friends and colleagues over the years, we decided to launch our own shop. Currently, it’s divided into two major sections — the Graveyard Shop and Official Top Hat Merch. In the coming months we’ll also be introducing a third section […] The post Top Hat Launches Graveyard Shop & Official Merch appeared first on Top Hat ..read more

Aaron Easler, Partner & Creative Director “Shortly before all of this madness, I started working at home more regularly in the comfort of this ridiculous racing simulator that is actually in my house. The monitor placement is perfect, the seat stays still so I’m not so fidgety, and distractions are minimized. Three weeks in, and […] The post Productive in Pajamas: a Look Around the WFH Top Hat Team appeared first on ..read more

WordPress is one of the most competitive platforms to build your website on. But like anything, it’s going to require maintenance to keep it in good working order. Why Care About WordPress Site Maintenance? Because WordPress Websites Need It WordPress sites are built with Plugins and Themes. Over time, Plugins, Themes, and WordPress itself will […] The post What a WordPress Maintenance Company Does appeared first on ..read more

WordPress is the one of the most functionally capable, scaleable, and easy-to-manage platforms in the market today. But like any website, where it’s hosted and who’s in charge of keeping an eye on it will determine its ultimate impact on your business. Here’s an inside look at our WordPress Hosting and Maintenance services and the […] The post An Inside Look at Our WordPress Hosting & Maintenance Services appeared first on ..read more

The annual PRSA Renaissance Awards celebrates the best of the region’s communications campaigns, tactics, and individual practitioners. This year’s awards were a robust showcase of Pittsburgh happenings, campaigns, companies, and practitioners. It featured everyone from VisitPITTSURGH, to BRUNNER, to the Pittsburgh Parks Conversancy, to BCW, to the Pittsburgh International Airport, to the communications team who […] The post Top Hat & I.C. Light Win 8 Awards at the Renaissance Awards and a “Best in Show” appeared first on ..read more