An Ode to the Office
Man Bites Dog Blog
by George Fryer
4y ago
It’s been close to 18 months now since I joined Man Bites Dog, making the 260 mile trip from Leeds to become part of the team in the Brighton office. Life was a fair bit different when I started. Excited by the promise of a city-centre working space, I’d turn up for work from Monday to Friday commuting via bike along the seafront. For the past 12 weeks however, much like the rest of the country, I have found myself working from home, having not seen my colleagues in the flesh and with no more bike rides to start the day. As an avocado-on-toast and craft beer loving millennial, I carry many of ..read more
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Novel Coronavirus vs. ESG: How Financial Services Marketing Could Help Shape a Greener Future
Man Bites Dog Blog
by Duncan Sparke
4y ago
“Abandon hope all ye who enter here” has become the unofficial maxim of most stock exchanges since March when the FTSE tumbled towards a low of 4,800 points and the Dow Jones saw the three worst point drops in its history. Broader economic measures haven’t offered much optimism either – if I made a wordcloud of my news alerts over the past fortnight, it would mostly feature the word ‘contraction’ in a soup of negative adjectives. It’s already a truism that we’re undergoing an unprecedented – and in part irrevocable – change to how societies and economies operate. While there may be some positi ..read more
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Marketing The Future: Reinventing Thought Leadership for the Disruptive Age
Man Bites Dog Blog
by Claire Mason
5y ago
Marketing The Future: The Role of the Navigator We are now living in disruptive times. Business leaders in your company, your clients and prospects are all worried about one thing: the future. For their company, their career and even for their children. While leaders in emerging markets remain optimistic, Western leaders fear a rapidly approaching dystopia. Man Bites Dog’s recent research reveals that the majority of large corporate CEOs believe their own company’s past is brighter than its future. And in this dystopian future the mighty will fall: leaders expect 1 in 6 large competitors to fa ..read more
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