Reading Time: 4 minutes It is no secret that understanding your visitors is key to learning more about their behavior and turning them into loyal customers. And the good news for Magento store owners is that the latest version of Google Analytics (GA4) is more powerful than ever to help you make a data-driven decision for your eCommerce store.   ..read more

Reading Time: 5 minutes Shopify Product Bundling Welcome, Shopify enthusiasts! Today, we’re focusing on Shopify Product Bundling and how to avoid common Bundle Mistakes that Shopify merchants often face. It’s a fantastic way to increase your average order value and delight customers with curated choices. But beware, it’s not without its pitfalls. Let’s explore some common mistakes in product ..read more

Reading Time: 15 minutes The ever-growing landscape of eCommerce has prompted businesses to adopt loyalty programs as a crucial strategy to foster customer loyalty and ..read more

Reading Time: 8 minutes Did you know that 18% of brands get an ROI of over $70 for every dollar they invest in email marketing? If you’re an eCommerce store owner, the best Shopify email marketing apps can help you build effective campaigns to achieve such high ROI. However, with the amount of email marketing platforms on the market ..read more

Reading Time: 12 minutes  In order to be successful in today’s competitive world, businesses of all sizes need a killer user-generated content (UGC) strategy. In case you’re a bit unfamiliar with UGC, you’ll definitely want to give this post a thorough read. 88% of people trust online reviews by other consumers as much as they trust personal recommendations. 70 ..read more

Reading Time: 5 minutes Magento is an excellent eCommerce platform that can help you build your online stores with minimum hassle. As many as 12% of all online retailers worldwide are running on Magento.  However, increasing your Magento checkout rate isn’t as simple as clicking the ‘publish’ button on your latest product. Seeing that zero on your checkout counter ..read more

Reading Time: 4 minutes Running an online store via Shopify is a perfect choice for over a million vendors who have decided to do without major financial and coding hardships that surround any website launch. Yet, with the ever-rising level of customer experience, each online marketplace is in constant search of ways to cater to emerging client needs. The ..read more

Reading Time: 12 minutes If you’re like most eCommerce merchants, you’re always looking for new ways to market your store and attract customers. And if you’re targeting Gen Z shoppers, it’s more important than ever to understand Gen Z marketing trends. This article will share 10 smart strategies to market your Magento store to Gen Z consumers. Keep reading ..read more

Reading Time: 5 minutes Imagine losing your credit card information to a cyber attacker! That is the feeling many Capital One customers had in July of 2019. Capital One has been at the forefront of digital transformation in the US banking industry. They made massive investments to strengthen checkout security. However, in 2019, they revealed that the credit card ..read more

Reading Time: 11 minutes Visuals are an invaluable asset for good content. If you know how to optimize images and present those in a creative way, you can make people visualize anything they read.  In fact, the optimized images can grab customers’ attention, engage and entice your website viewers and increase your traffic, whereas unoptimized images can do nothing ..read more