Most of us have heard the phrase, “cash is king”. But for small business owners these days, payment processors are the Ace—as non-cash payment preferences continue their prolific rise. According to new research, Gartner expects that 80% of B2B sales interactions will occur on digital channels by 2025. In order to remain competitive, small business owners need an efficient, reliable way to process non-cash payments. But not all payment processors are created equal. So how do you choose the right one for your business? We’re sharing everything you need to know about payment processors so you can ..read more

Andre Chin’s not your typical sewist. But this laid-back Asian Millennial from Toronto is the creator of Glory Allan, a sewing education YouTube channel with 280k+ subscribers. Andre started sewing in 2016, after staying at his grandma’s house with no Internet for an entire summer. But boredom turned into curiosity when grandma busted out a clunky sewing machine, and the rest is history. Source: YouTube Get more business ideas and trendy data in our weekly Trends Newsletter. In 2020 he started the channel that combined his two passions of stitching – fabrics and videos. More than 300 videos la ..read more

Thanks to my husband’s newfound passion in sewing, we’re now the proud owners of a Singer heavy duty sewing machine… … and contributors to its $600k monthly sales on Amazon. We’re not alone – “arts, crafts and sewing” sales went up 27% from 2023 to 2024, the highest growth of all major Amazon product categories. Those who sewed their own masks during COVID didn’t stop there. Source: Subreddit Stats Get more business ideas and trendy data in our weekly Trends Newsletter. The pandemic might have something to do with it, but as DIY fashion and thrifting becomes the norm for young ..read more

Knowing the right buzzwords can help you prove to clients that you know what you’re talking about. Yet, not all buzzwords are created equal, and some may even paint you in a bad light. In my experience as a marketing consultant, good buzzwords are widely understood, not cliche, and propel the conversation forward. After “consulting” some of the best consultants in the industry, I’ve created a list of which buzzwords/phrases can make you look like an expert and which ones you should avoid. If you’re an aspiring consultant, check out these terms to be in the know. Table of Contents 15 Consultin ..read more

That sinking feeling in your stomach when you’re nervous? ? It’s the doing of your vagus nerve – or “wandering nerve” – a highway in the human body that connects to almost every internal organ. It lets your brain talk to your gut (hence the stomach churn), but also regulates your digestion, heart rate, breathing, and a heck lot of other things. Source: Google Trends, six-month rolling average As someone who only learned about it a year ago in The Body Keeps The Score, I felt pretty out of the loop. But as folks increasingly prioritize their mind-body connection, vagus nerve care got its ..read more

Starting a business is now considered the best way to build personal wealth. That could explain why Americans are leaping into entrepreneurship at record rates – between 2021 and 2023, 5.2m business applications were filed. Exciting times. ? Source: US Census Bureau  Get more business ideas and trendy data in our weekly Trends Newsletter. The not-so-exciting part? Many of them won’t make it past the first year. Even buzz-worthy startups that raised major capital (e.g. Ghost Autonomy) have faltered. Startup insolvencies are at record high. But there’s a silver lin ..read more

Thoughtfully calculated, well-executed prospecting is central to virtually every successful sales engagement. It sets a tone — giving you the momentum and perspective you need to lock in on viable sales opportunities and ensure the rest of your sales process goes as smoothly as possible. But as with any other skill, some salespeople have a better grip on prospecting than others — and we, here at the HubSpot Sales Blog, want to do our part to make sure you prospect as effectively as possible. That‘s why we connected with some sales leaders for their takes on habits the most successful prospecto ..read more

It takes a lot of apps to run a business these days. In 2023, the average company used 80 SaaS apps in their operations… talk about a tech STACK. One category that’s having a growth spurt: Legal tools. With 35% year-over-year customer growth and ~$30B in market size, legal tech is dominating the global workplace. Driving the trend are contract management apps like Ironclad, and legal jack-of-all-trades like LegalZoom. And then AI entered the chat… Source: Google Trends, six-month rolling average Get more business ideas and trendy data in our weekly Trends Newsletter. Notab ..read more

We’re sharing the top industries for entrepreneurs in 2024. Our Trends team has found data showing why these industries are booming. Plus, we’ve interviewed entrepreneurs who share their success in these industries: what they did, how you can do the same, and who these industries are best suited for. Table of Contents The 2024 Startup Landscape The Top Industries for Entrepreneurs The 2024 Startup Landscape Some elements of entrepreneurship are easier than ever; access to the internet, social networking, and remote work means that some businesses can be started with no money. According to a ..read more

Social media has forever changed the way we market by giving us a way to build real relationships with the people we’re marketing to. With video now so shareable, it should be an essential part of everyone’s social selling strategy. After all, video is one of the easiest ways to fast-track those relationships because it mimics a two-sided conversation and helps people feel like they really and truly know you. There are several ways to incorporate video into social selling strategies, and everyone does it a little bit differently. Since video plays a big role in my social selling, you’ll get a ..read more