LEAD Marketing Conference
LEAD Marketing Conference
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View presentations from the LEAD Marketing Conference, a virtual business-to-business event for the consumer packaged goods (CPG) industry on topics concerning shopper Loyalty, Engagement, Analytics and Digital applications. This conference has been produced since 2009 by CPGmatters.com, an online publication about building brands through retail.
Using Certifications to Enhance Credibility and Stand Out in the Marketplace
LEAD Marketing Conference
by LEAD Marketing Conference
2w ago
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Loyalty Disrupted: Transforming Consumer Relationships with CPGs Utilizing In-Store Insights
LEAD Marketing Conference
by LEAD Marketing Conference
2w ago
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Exploring AI in CPG: From Use Cases to Success Stories
LEAD Marketing Conference
by LEAD Marketing Conference
2w ago
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Optimising Marketing Spend in the Times of Data Disruption
LEAD Marketing Conference
by LEAD Marketing Conference
1M ago
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Aspirations vs. Reality: Understanding Shopping Diversity to "Tilt" Innovation Toward Sustainability
LEAD Marketing Conference
by LEAD Marketing Conference
1M ago
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Real-Time Serialization of Paper and Mobile Coupons
LEAD Marketing Conference
by LEAD Marketing Conference
1M ago
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Shoppers' Hunt for Value: Consequences for Brands
LEAD Marketing Conference
by LEAD Marketing Conference
1M ago
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How the CPG Industry Uses Artificial Intelligence (AI)
LEAD Marketing Conference
by LEAD Marketing Conference
1M ago
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Re-Thinking Retail Execution: How Top CPG Brands Are Driving On-Shelf Availability
LEAD Marketing Conference
by LEAD Marketing Conference
1M ago
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Leveraging ChatGPT and AI for On-Demand CPG Insights & Analytics
LEAD Marketing Conference
by LEAD Marketing Conference
1M ago
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