Keep calm and get ahead with your content this Christmas
Craft n Connect Blog
by Michelle Joe
1y ago
Keep calm and get ahead with your content this Christmas. 5 copywriting tips on how to have a stress-free break ..read more
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5 ways to know you are hiring the right copywriter
Craft n Connect Blog
by Kayla Cranefield
1y ago
Finding a good copywriter that is right for your brand is no easy task You’re on the hunt for a copywriter, a good copywriter in fact. But how do you know if they are the right copywriter for you? Are they the right fit? It’s an invested relationship with the potential to make areal difference ..read more
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ChatGPT – how are creative professionals using this AI tool
Craft n Connect Blog
by Webmaster
1y ago
AI content tools such as ChatGPT has got us all wondering - what will the future look like for us? Will these tools replace the work humans and creative professionals can do for you ..read more
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What do Copywriters do?
Craft n Connect Blog
by Webmaster
1y ago
We detail where and why copywriters add significant value to businesses ..read more
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Ad Agencies vs. Solo Freelance Copywriter: What’s the best option for your business?
Craft n Connect Blog
by Michelle Joe
1y ago
A big part of being an exceptional leader is knowing when it’s time to call on the experts.  Are you a business owner or leading a marketing team and struggling to manage your copywriting in-house? Perhaps you’re lacking these specific skills and resources within your team? This is a common struggle for many business owners ..read more
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5 things to do when your Instagram gets disabled: Navigate the setback with these tips
Craft n Connect Blog
by Michelle Joe
1y ago
Recently we experienced the sudden loss of our beloved Instagram business page. After countless unanswered emails and support requests, our frustration levels were as high as our energy levels were low. In fact, we were starting to believe that we would have to rebuild our account from scratch and lose the content and community we’ve ..read more
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Why hiring a copywriter is better for business
Craft n Connect Blog
by Michelle Joe
1y ago
Your website is the front door to your business. It’s the welcome mat where you present the very best of your brand and what you bring to the world. It’s your sizzle when it comes to content marketing! To make your website dazzle in a world bursting with more than 1.5 billion websites, you not ..read more
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Crafting the Perfect Homepage: Our Top 5 Copywriting Essentials
Craft n Connect Blog
by Michelle Joe
1y ago
With a never-ending to-do list, websites are quick to drop off the priority list for business owners and organisations. Yet, in this day and age of digital (which is rapidly evolving), your website homepage is often your client’s first glimpse into your product or service so it’s vital to invest in it. How do you ..read more
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Content Writing vs. Copywriting – what’s the difference?
Craft n Connect Blog
by Webmaster
1y ago
You are looking to get some help with connecting and communicating with your customers. You need some help with the wording, so it’s time to call on a copywriter or content writer – potato-potato, they’re all the same, right? They both fall under the same family of writers and will indeed have crossover, but they are not ..read more
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10 Website Copywriting Tips
Craft n Connect Blog
by Michelle Joe
1y ago
Copywriting is everywhere, whether you realise it or not. It is writing for the purpose of marketing, and is often the entryway to your website.   Most of us use a search engine like Google every day – you may have used one to find this page right here. There were almost 2.3 trillion searches made ..read more
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