…and where to put them Google is a tricky beast. But then again it’s not. See, it’s just like you and me, really. It wants to find the best result possible to suit the search. But when you’re starting out, or having a go at rehashing your website with your SEO goggles on (that’s search engine optimisation, in case you didn’t know), it can be hard to know where to look for keywords that have the potential to rank. So, here I break down how to find keywords for your website and provide some handy tips on where to put them. So, what is keyword research? Keyword research is the process of searchi ..read more

Tips, tricks and information straight to your inbox.   A new year is upon us, and 2023 will mark my four-year anniversary as a freelance copywriter and small business owner. Since starting my business in 2019, I’ve welcomed two babies, and between finding my feet as a new mum, looking after them and getting the bills paid, life has been hectic. For a professional blog copywriter, efforts on my own blog have been dismal. So for Copykat Creative, 2023 is going to be the year of the blog. I’ve committed to getting this baby going and I can’t wait to create a library of information for busine ..read more