Going digital with your rewards and incentives will make the entire process hassle-free—whether you're trying to improve employee performance at work, encourage consumers to complete a survey, or incentivize customers for business growth ..read more

The sales landscape is always changing and always competitive. To keep up, smart companies today are building diverse sales incentive strategies. That's because a well-executed sales incentive plan can skyrocket morale and dramatically accelerate business growth.  Just as important, a strong culture that rewards its employee for their good work can also cultivate a thriving work environment. For your sales team, that can mean more motivated sellers and lot less turnover.  So while strategies are continuing to evolve, the core emphasis remains the same: improving growth and retention ..read more

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In fact, the success of your research surveys will often hinge on your response rates. High participation ensures a diverse and robust dataset. Meanwhile, low engagement can skew results, diminishing the value of any insights gained.  In this article, we’ll explore innovative new strategies for enhancing survey response rates across various domains. Keep reading for tailored survey approaches and creative engagement techniques ..read more

The virtual prepaid Mastercard is gaining traction in the incentive space. With the convenience and versatility offered by virtual prepaid cards, businesses can seamlessly adapt to the changing landscape by providing reward offerings that are simple to use and drive redemption. In this guide, we will explore all you need to know about virtual prepaid Mastercard for your Canadian recipients and how this addition to Giftbit’s full catalog can enhance your business’ reward and incentive strategy ..read more

Consider that employee turnover costs U.S. companies $1 trillion each year (yes, that’s ‘trillion’ with a ‘T’). Meanwhile, disengaged employees cost over $500 billion a year.  Then consider studies that show that regular employee recognition efforts lead to a 41% increase in retention with 34% more engagement.  Given these numbers, it’s clear that your question shouldn’t be ‘can we afford to implement an internal rewards and recognition program?’ It should be ‘can we afford not to?’  Thankfully, with the right tools and strategies in place, employee engagement can be simple a ..read more

High-quality leads are the potential customers who are most likely to make a purchase—in other words, they’re the lifeblood of any thriving company.  In this article, we’re exploring short term strategies and actionable tips that can start generating more and better leads right away. We’ll also cover longer term strategies for sustainable lead generation.  ..read more

By offering instant gratification, personalized experiences, and a variety of choices, businesses can foster stronger loyalty and drive repeat business. Automation and digital efficiency not only save costs but also ensure a seamless, continuous engagement with customers. In this article, we'll explore why combining customer rewards with customer interactions can grow your business and ultimately increase your rewards redemption rates ..read more

If you haven't already heard, integrating digital rewards into your consumer marketing strategy can be a game-changer. It serves as a valuable tool for boosting brand recognition, nurturing customer loyalty, and building a strong and lasting customer relationship.   However, one of the most beneficial results of integrating rewards is driving increased redemption rates.  Why is that so important? Higher redemption rates indicate a more engaged customer base, leading to increased customer satisfaction and loyalty.  As we covered in “Reimagine the Customer Experience To Incr ..read more

Thanks to recent research, key insights have emerged regarding the significance of the redemption experience compared to the reward itself. While the type of incentive or reward does drive engagement, what’s interesting is the differentiator is actually tied to the ease of redemption.  For example, PRNewswire highlights that the anticipation of the reward and the ease of redemption hold greater weight than the reward alone.  Similar reports emphasize the crucial nature of the build-up to the reward, suggesting that brands shift their focus towards enhancing the redemption experience ..read more