What Is Educational Or How-To Videos? When Should You Need It & How To Market It?
NickMetrics Blog » Marketing
by Asher Potu
10M ago
As a business owner, you may be wondering what an educational or how-to video is and when you should need one. Educational videos teach viewers about a specific topic, while how-to videos show viewers how to do something. There are many benefits to creating educational or how-to videos for your business. For one, they can help establish your brand as an authority on a specific topic. They can also help with website traffic and leads and improve conversion rates. What Are How-To Videos? How-to videos are specific types of educational videos that show viewers how to do something. They usually in ..read more
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Expert Interviews – When Should You Need It & How To Market It
NickMetrics Blog » Marketing
by Taylor Nixon
11M ago
When it comes to marketing your business, there are a lot of different strategies that you can use. One that has become popular in recent years is video marketing. Video marketing is a great way to reach a broad audience and get your message across as engaging and visually appealing. But what exactly is video marketing? And when should you use it? Let’s look at what expert interviews are and when you should need them for your business. What Are Expert Interviews? Expert interviews are just interviews with experts in your field or industry. The interviews can be conducted in person, over the ph ..read more
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Learn How To Do Marketing For Your Instagram Profile
NickMetrics Blog » Marketing
by Stefan
11M ago
More people use Instagram than you probably think. There are over 2 billion daily users on Instagram. The average Instagram user spends half an hour browsing the platform, liking, commenting, and posting content. If you’re a business owner, having an Instagram profile is crucial because it’s an excellent strategy for reaching out to potential customers. But if you’re starting, you might wonder how to do marketing for your Instagram profile so that people can see it. You can use a few tricks to ensure the right people see your profile. Here are some tips to do marketing for your Instagram profi ..read more
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Video Marketing 101 – Everything You Need To Know About Demo Videos
NickMetrics Blog » Marketing
by Asher Potu
11M ago
Most businesses today understand the importance of video marketing. Demo videos, in particular, can be beneficial in showcasing your products or services and helping potential customers understand how your business can help. However, not all businesses know most of their demo videos. This article will cover everything you need to know about demo videos – what they are when you should use them and how to market them effectively. What Is a Demo Video? A demo video is a short film that showcases your product or service in action. It demonstrates how your product works or shows off your service’s ..read more
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Be a Social Media Influencer In 10 Easy Steps
NickMetrics Blog » Marketing
by Stefan
11M ago
Everybody wants to be an influencer nowadays. However, many fail to realize that it’s an actual job. It requires you to create a schedule, keep up with it, and work extremely hard at points. Luckily, ever since interest in influencer marketing went up nearly ten years ago, it has been a lucrative career for those who can handle it. Today, we’re going to give you a few tips on how you can become an influencer in your field. These specific methods have worked for some world’s most popular social media users. 1. Find Your Niche There are social media influencers for every subject and interest ima ..read more
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How To Create a Customer Centric Marketing Strategy
NickMetrics Blog » Marketing
by Stefan
11M ago
No doubt that consumers are the lifeblood of any business. After all, there would be no revenue and no business at all without customers! That’s why it’s so vital to creating a customer centric marketing strategy that puts your target audience’s needs and wants front and centre. However, what does it mean to create a customer centric marketing strategy? And how can you go about doing it? What Is a Customer Centric Marketing Strategy? A customer centric marketing strategy focuses on providing the best possible experience for your target customers or clients. It’s about creating a relationship w ..read more
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What Is Event Videos, When Should You Need It & How To Market It
NickMetrics Blog » Marketing
by Nick Lai
11M ago
In today’s video marketing world, event videos are becoming increasingly popular. Many businesses use them to capture live events and product launches or create a “buzz” around their brand. But what exactly is an event video? And when should you use one? What Are Event Videos? Event videos are simply videos created to promote or document a live event and used to promote anything from a concert or festival to a business conference or product launch. Moreover, event videos often have a more “raw” and “unfiltered” feel than other videos, as they’re usually not heavily edited or scripted. It makes ..read more
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Mastering The Basics Of Video Marketing: A Comprehensive Guide To Brand Video
NickMetrics Blog » Marketing
by Nick Lai
11M ago
Video can be great for marketing. However, you need to know how to utilize it correctly. There are many different types of video marketing. If you’re looking for a way to strengthen your connection with the consumers, you can use brand videos. Today, we will explain what brand videos are, talk about the best time to use them, and how to market them. Without further ado, let’s go. What Is a Brand Video? A brand video is a marketing tool that showcases your company’s products, services, or values in a positive light. It builds trust and credibility with customers and ultimately increases sales ..read more
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Unveiling the 5 Key Factors Behind Underperforming Facebook Ads
NickMetrics Blog » Marketing
by Asher Potu
11M ago
Social media ads are a necessary evil. We all know we need to do them, but sometimes they seem to need fixing as well as we’d like. So if your Facebook ads are underperforming, don’t despair. It could be any one of many reasons. Today, we will count the five most common reasons for Facebook ad underperformance. The Post Is Unavailable The first entry we have is a no-brainer. If your post is unavailable, no one will see it. That means no likes, no shares, and no clicks. So make sure that your post is published and set to Public. If it’s not, no one will be able to see it, no matter how much you ..read more
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Video Marketing 101 – The Value Of Website Videos For SEO
NickMetrics Blog » Marketing
by Asher Potu
11M ago
With over a billion active websites, it’s no secret that competition for search engine traffic is fierce. To rank high in results and attract visitors to your site, you need to optimize your site for search engines. One way is by adding videos to your website. Videos can help improve your site’s SEO in several ways. Why Is Video So Popular? Videos are becoming increasingly popular online. Videos are now the most popular kinds of content on the internet, with over 3.5 billion hours being watched on YouTube every day. There are several reasons for this increase in popularity. Videos are more eng ..read more
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