Are you ready to embark on an adventure filled with wagging tails, dazzling performances, and an abundance of canine charisma? Look no further than Crufts 2024, the mecca of all things dog related. With so much to see and do, it's essential to have a game plan to make the most of your time at this prestigious event. Here are the top five activities you simply can't miss: Watch the Breed & Group Judging: Get ready to be awestruck as you witness the pinnacle of dog shows unfold before your eyes. From majestic Great Danes to spirited Jack Russell Terriers, the Breed and Group Judging showca ..read more

The key to keeping any dog fit and healthy is to feed it a balanced and nutritious diet.  A good diet should consist of the correct balance of Fats, Carbohydrates and Proteins which are then broken down by the body into micro nutrients to furniture all living cells with their nutrition to function and survive. For our canine friends it is not only important to feed a complete balanced meal containing all three macros but it is also important to make sure that any diet contains quality human grade ingredients (where possible) and from a good source. How do these macros work for dogs? There ..read more

The health and happiness of your furry friends can be hugely impacted by what you feed them. Choosing a good diet, with high-quality food and treats is essential for their overall health and well-being and can help to minimise the risk of obesity and other life-long health issues. Just like us, your dog should eat a balanced diet each day to give them the nutrients they need to keep them fit and active. Below are just some of the benefits of feeding your dog a nutritious and healthy diet: Better overall health and wellness Feeding your dog a balanced and nutrient-rich diet helps to ensure that ..read more

The 31st of October is a spooky night, and with sweets and chocolate in abundance and knocking trick or treaters, the celebrations can cause a lot of stress to our anxious pets at home. Here are some tips that dog owners can keep in mind to keep their furry pals safe and comfortable during Halloween: Hide the human treats Halloween candies can contain chocolate, xylitol, and other ingredients that are toxic to dogs. Always keep the candy out of reach. Secure the decorations Decorations like jack-o'-lanterns, candles, and glow sticks can be hazardous for pets. Keep them away from curious p ..read more

It’s never too late to start providing your pet with a healthy lifestyle to get them to their optimum health.  Pet Wellness month is the perfect kickstart to get you thinking about how you can improve your dog’s all-round health and happiness.  Here are some areas that can make a real difference: Maintain a healthy weight We all know the power of those puppy dog eyes – just one longing gaze and they’ll have us marching to the treat tin!  That is fine but do make sure you reduce the quantity of their main meal to compensate for any treats that you give them - treats shouldn ..read more

We are proud to announce that we have renewed our SALSA accreditation, reinforcing our commitment to producing high-quality and safe pet treats.  This accreditation is granted only to manufacturers that demonstrate exceptional adherence to the strictest food safety and quality standards. "Maintaining accreditation is an essential part of The Innocent Hound's commitment to excellence in pet food manufacturing," said Chloe Heaton, founder of The Innocent Hound. "We are proud to have received this recognition for a 7th consecutive year."     ..read more

Our 4 legged family members deserve the best when it comes to nutrition and overall well-being. While we often hear about the importance of a balanced diet for dogs, there are specific ingredients that can provide a range of health benefits. In this blog post, we'll explore two ingredients: cinnamon and pumpkin. These natural ingredients not only add autumnal flavour to your dog's meals but also offer an array of health benefits that can keep your innocent hound happy and healthy. Benefits of cinnamon in your dog's diet Cinnamon can be a wonderful addition to your dog's diet in small ..read more

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