The Story of Inventory
Truli Wetsuits Blog
by Mia Toose
4M ago
When I started Truli Wetsuits I didn't have a plan about how it was going to go. I focused on creating a wetsuit that I really wanted and if it went okay, I would figure things out from there.  I never sought out to be a size-inclusive company and didn't think about a target market beyond someone who looked like me, a straight-sized woman, because that's all I knew.  Things certainly evolved as I began to witness the huge gap in the plus-size market. Over the years in business, I was always caught between trying to sell wetsuits to make ends meet, while also trying to figure out ..read more
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Outside Online: The Wave of Body Positivity is Finally Coming to Surfing
Truli Wetsuits Blog
by Mia Toose
1y ago
Outside covers travel, sports, gear, and fitness, as well as the personalities, the environment, and the style and culture of the outdoors.  Meet the grassroots movement of women fighting to open up surfing to a more diverse range of body types. Outside Online.  "The Wave of Body Positivity is Finally Coming to Surfing."  Anna Dimond.  Outside Online, Novembre 17, 2021.  Published ..read more
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Bulk Buy DEAL!
Truli Wetsuits Blog
by Mia Toose
1y ago
Stock your rental fleet, team, club, or Airbnb with Truli Wetsuits! Purchase 10 Truli Wetsuits for $1000 - Maximum of 4 can be Truli-Ful the Beautiful - Remaining can be any Hapi, Capri, or Mi - Shipping Fee $150 Canada/USA only Pick from current Size Availability Don't know your size?  Fill in the Truli-Size-Mi form  NOTE: Your order of this deal is a final sale - no returns or exchanges ..read more
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IFundWomen Crowdfunding Update - Sep 15 - I need your info before shipping!
Truli Wetsuits Blog
by Mia Toose
1y ago
The Truli Wetsuit inventory is almost ready to be shipped! I've just been informed that the new inventory has arrived on the west coast of Canada, is going through customs, and is being "de-stuffed" (aka the container that was on the ship is being unloaded).  The next step for the wetsuits is to get on a train and travel across the country to Toronto.  But before they get here, I need info from you! So, let's get ready!  I need you to click on the button below to RE-submit your measurements so I can RE-confirm your original size recommendation.  Any adjustments will be ..read more
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You Choose DEAL!
Truli Wetsuits Blog
by Mia Toose
1y ago
Choose what makes most sense to you... Option 1 You may purchase a wetsuit in the size(s) I've recommended for you at a big discount.  NOTE: Your order of this deal is a final sale - no returns or exchanges. Truli-Ful the Beautiful $549 -> $350 Truli-Hapi $299 -> $175 Truli-Capri $299 -> $175 Truli-Mi $249 -> $124.50 Option 2 You may purchase at regular price and receive both sizes to try on at home if you are in Canada/USA, have the option to exchange, or return for a full refund.  Read the Shipping/Exchange/Return polic ..read more
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Standup Journal: Curvy Women's Wetsuites Truli Wetsuits
Truli Wetsuits Blog
by Mia Toose
1y ago
Standup Journal is a water lover's magazine. What's up with the surf industry and curvy wetsuits?  Truli Wetsuits got listed as a company that meets the needs of curvy surfer women. Standup Journal.  "Curvy Women's Wetsuites Truli Wetsuits."  Standup Journal, August 31, 2021.  Published ..read more
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BOGO DEAL!
Truli Wetsuits Blog
by Mia Toose
1y ago
Buy One Get One Free! I have so many of the original Truli-Mi and Truli-Capri styles, but in very limited sizes (sizes Freedom, Leader, Truth, Legend, and Fearless).  They are available as a 2 for 1 deal! NOTE: Your order of this deal is a final sale - no returns or exchanges. To take advantage of the sale just let me know which two colours and sizes you'd like and I'll forward an invoice for payment. You are welcome to mix and match with a Capri and a Mi. Sometimes women will take one of each of the sizes we recommend or you can go for 2 of the same - your choice! 2 x Truli-Mi $249.00+s ..read more
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Calling All Women's Wetsuit Visionaries!
Truli Wetsuits Blog
by Mia Toose
1y ago
I invite you to take the lead in creating an inclusive water activity industry by diving into the Truli Wetsuits world and making it your own.  For too long the leaders and decision-makers in this realm have not gotten it right (including me!).  The voices at the top need to reflect those who have been left out.  The platform should be yours and I'd like to present this as an opportunity for you to bypass the start-up phase of business and jump right into Truli Wetsuits.  It's your turn to be a women's wetsuit entrepreneur! For the last decade, I've been working to create ..read more
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Truli Wetsuits Milestones 2013 - 2023
Truli Wetsuits Blog
by Mia Toose
1y ago
It all started with an idea out of frustration for lack of quality wetsuits for women! 2013 Vancouver Island, BC, Canada Research and try to find someone to put my ideas for a wetsuit into a pattern. Study Business for Dummies and create Mission, Vision, Values. 2014 Turks & Caicos Islands First Truli-Mi pattern created and prototype produced. Tested while working as a scuba diving instructor. Prototype fell apart!  2015 Turks & Caicos Islands Sourced a new manufacturer and had a second prototype produced. Tested while working as a scuba diving instructor. It was perfect! Re ..read more
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Bagida'waad Alliance receives donation from Truli Wetsuits
Truli Wetsuits Blog
by Mia Toose
1y ago
Truli Wetsuits supports Bagida'waad Alliance with a donation of 1% of all wetsuit sales in 2022 Advocacy is one of the three core values of Truli Wetsuits, alongside Empowerment and Community. In addition to advocating for body positivity, size liberation, and promoting access to water activities, I wanted to support work that educates on the marine environment (aka our water playground!). 1% of all wetsuit sales in 2022 have been donated to a local non-profit organization, Bagida'waad Alliance, lead by the Chippewas of Nawash Fishing Families. Located on the traditional land of the Saugeen Oj ..read more
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