As privacy regulations tighten and competition increases, traditional audience targeting methods in podcast advertising are becoming less effective. Podcasters need new advertising solutions to engage audiences while staying compliant. We're excited to announce a new partnership with NumberEight, bringing cutting-edge enhancements to Simplecast Professional. This collaboration offers deeper insight into your listeners while protecting their privacy, setting a new benchmark in podcast advertising ..read more

We know the podcasting industry is growing quickly—with an expected $4B in advertising revenue this year—but there are still podcasters and publishers who aren’t monetizing their shows. Whether they lack the right tools or have questions about topics like sustainability, viewership, and distribution, they’re missing out on revenue opportunities.  Here are five frequent misconceptions about podcasting monetization and how you can prove them wrong with a solid strategy and support, thanks to Simplecast Professional.  ..read more

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Videos are quickly becoming the best format to drive engagement and share content on social media. They’re dynamic, intriguing, and produce some pretty stellar results—82% of people say that watching a video has convinced them to buy a product or service.  ..read more

It’s here and ready to show podcasters of any size exactly how Simplecast Professional can help your business, and your wallet, grow ..read more

Our latest series lets us do two of our favorite things: bragging about our team and discussing all things podcasting. In our first installment of “On the Record,” we’re joined by Simplecast employee (and certified podcast expert) Luke Brawner. Not only is he the Creator of the podcast network Odd Parliament, but he’s an independent podcaster himself and serves as Simplecast's Technical Support Manager.  Keep reading for his insights ..read more

It was another great trip across the pond for our US-based team to attend The Podcast Show 2024 in London. Over two action-packed days, we spoke with countless content creators, heard from global publishers, brands, and agencies, and managed to participate in several panels.  ..read more

We are excited to announce that the Simplecast team and technology are officially part of the AdsWizz family. Now, the Simplecast platform will be the AdsWizz flagship content management system for podcast creators of any size.  ..read more