We’re constantly looking for ways to enhance the functionality and user-friendliness of our products. That’s why we’re excited to announce a significant update to our WordPress plugin specially designed for our mobile app clients. This latest enhancement is set to revolutionize how content authors interact with push notifications directly from their admin pages. Streamlining Your Content Workflow Previously, sending push notifications involved a multi-step process. Content authors needed to navigate to the separate “Push Notifications” tab. This method required manually copying and pasting the ..read more

Website images are essential for better engagement – even for sighted visitors who use special software to hear our websites.  This is where image alt and title tags become imperative. At the heart of every radio station is its content—the music, the interviews, and the stories shared across the airwaves and digital platforms. As content creators, we have a unique opportunity to make every listener feel seen, heard, and valued. Even those listeners with disabilities. Making your content accessible to everyone doesn’t require technical web development skills but rather a thoughtful appro ..read more

When a disaster happens, we hear how local radio comes to the rescue, providing life-saving information in real-time. Being in the digital space like I am, my mindset is, “Did that essential information make it to their website or mobile app?” In the wake of recent natural disasters and the ever-evolving digital landscape, radio stations’ need to host dedicated emergency information pages on their websites has never been more critical. Not only does this serve as a crucial resource for listeners during times of crisis, but it also establishes the station as a trusted community pillar. You’ll ..read more

Since the introduction of “drop-shipping,” it’s easier than ever to get your station swag into the arms of your loyal fans. Drop shipping means that your swag is coming directly from the manufacturer. You don’t have to warehouse boxes of shirts and stickers in the prize. The supplier prints the shirt, sweatshirt, or hat and sends it directly to the fan via on online store. Today, we’ll offer three options for online stores. One is for items you have maintained stock of, and the other two are for drop shippers. If you maintain stock, it means that you must store and ship the items yourself.&n ..read more

Digital evolution happens every day. Look at any major brand, and you’ll see it. Year after year, they’re pushing boundaries to outdo themselves. Google and Apple unveil smartphones and other devices that set new benchmarks, upstaging the previous year’s marvels. Car makers roll out models that are techier and sleeker with each iteration. And in the web universe, a swarm of AI-infused tools are breaking ground. It’s clear—there’s always something newer, something smarter, something born from digital evolution at every turn. Today’s post is because I looked at Facebook and industry post comme ..read more

Last week, I read how Saga Communications recently accelerated its plans to launch hyperlocal news websites across its entire market footprint. It has already pre-booked $1 million in revenue for the initiative.  They’re on the right track.  Making local news a main highlight of radio station websites has been our goal since we started ten years ago.  Many of our clients have grown their revenue by offering a local news website in addition to the station websites or by including their stations within a news portal. Hyperlocal News Websites: https://www.peakofohio.com, https ..read more

Creating content targeted explicitly at radio and online advertisers is a B2B marketing strategy that can significantly benefit your radio station(s). This strategy is essential for several reasons.  Incorporating it into your content plan can enhance your relationship with advertisers, attract more advertising revenue, and, ultimately, support the growth of your radio station or group.  This goes beyond the static information on a typical “Advertise with Us” page.  This is fresh content that consistently gets added to your website over time. Why Targeted Content for Advertise ..read more

Introducing “AI Content Helper,” the ultimate WordPress extension explicitly designed for radio stations looking to revolutionize their online presence. Keeping your website fresh, engaging, and informative is crucial for attracting and retaining a vibrant listener base. AI Content Helper Pro is here to empower content creators, making it easier than ever to generate captivating news or blog articles and stunning images with just a few simple prompts. Imagine transforming a brief idea into a comprehensive article that resonates with your audience, all with minimal effort. Whether it’s the la ..read more

A well-crafted website serves as the cornerstone of your station’s online presence. It’s not just a platform for streaming your content but an invaluable asset for generating revenue through strategic sponsorships. Today, we’ll discuss the minimum sponsorship opportunities on your radio station website. The Essential Sponsorships By tapping into the following opportunities, you can create a more engaging experience for your listeners while opening new revenue streams.  Every station website should have most of these sponsored at any given time. 1. Homepage A radio station without a home ..read more

Adding your website’s RSS feed to Google News is a strategic move to increase your site’s visibility and attract more readers. Google News aggregates content from various sources to provide users with timely news articles and blog posts.  You might think this process would be automatic, given that Google is a search engine that scans every website.  Google News is different.  Only verified sources appear within Google News, and there’s a vetting process to ensure they only display actual news articles.  With an estimated 280 million users worldwide, being part of Google N ..read more