In recent years, there has been a growing interest in supporting local businesses, particularly in the manufacturing sector. This trend is not just about nostalgia for a bygone era; it’s rooted in a deeper understanding of the benefits that local manufacturing brings to communities and economies. In this blog, we’ll explore the advantages of local... The post Local Manufacturing: Boosting Economies, Empowering Communities appeared first on The Columbine Label Company Inc ..read more

Product packaging communicates more about a product and its brand than perhaps any other marketing tool. Its point-of-purchase power is undisputed: 85% of consumers say that reading product packaging helps their in-store purchasing decisions. That puts tremendous weight on an effective product label. Creating a powerhouse label, however, requires a firm grasp of the product... The post What is the process of product label printing? appeared first on The Columbine Label Company Inc ..read more

Product labels are a crucial part of your product’s success! Product label mistakes can be costly both in time and in money. Check out these 6 common pitfalls and how to avoid them so that you get your labels right the first time and every time: 1. Wrong label size/shape; a painful product label mistake.... The post 6 Product Label Mistakes and How to Avoid Them appeared first on The Columbine Label Company Inc ..read more

In the competitive landscape of small businesses and startups, every penny counts. When it comes to product packaging, custom labels play a crucial role in branding and attracting customers. However, achieving an appealing and professional label on a budget requires strategic decisions and a keen understanding of cost-saving options. In this blog post, we’ll explore... The post Product Labeling on a Budget: Strategies for Small Businesses and Startups appeared first on The Columbine Label Company Inc ..read more

As we step into the new year, the label industry continues to evolve, driven by technological advancements, changing consumer preferences, and the ever-present need for sustainability. In this blog post, we will delve into the emerging trends in the label industry for 2024, shedding light on what label buyers can expect. One of the prominent... The post Navigating the Future: Trends in the Label Industry in 2024 appeared first on The Columbine Label Company Inc ..read more

Product labels play a critical role in conveying information, capturing attention, and influencing purchasing decisions. Whether you’re a small business owner or a large corporation, selecting the right label material for your products is a decision that shouldn’t be taken lightly. The material you choose can impact various aspects of your labels, including durability, appearance,... The post Choosing the Right Material for Your Product Labels appeared first on The Columbine Label Company Inc ..read more

In the ever-evolving world of printing, few technologies have made as significant an impact as digital printing. Among the pioneers of this revolution stands the HP Indigo, a digital printing technology that has redefined the way we produce high-quality prints. In this comprehensive guide, we’ll unravel the intricacies of digital label printing, using the HP... The post HP Indigo Digital Label Printing appeared first on The Columbine Label Company Inc ..read more

As many business owners know, pricing is a key element in your business. How do I determine my price and what will the market bear are two questions that every business must answer. So what goes into pricing – for a label company there are many elements that the general consumer might not know about... The post Decoding Your Product Label Quote appeared first on The Columbine Label Company Inc ..read more

In the realm of graphic design and commercial printing, “print-ready art” is a crucial concept. It refers to digital files that are meticulously prepared for the printing process, ensuring that the final output is of the highest quality and accuracy. In this comprehensive guide, we will explore the key components of print-ready art, including the... The post Print Ready Art – A Comprehensive Guide appeared first on The Columbine Label Company Inc ..read more

Craft beer has seen a remarkable surge in popularity over the past decade. Thousands of breweries now dot the landscape, so now more than ever it’s crucial for brewers to set themselves apart. One way to achieve this is through thoughtful and effective beer labeling. In this blog, we’ll explore the best practices for craft... The post Craft Beer Labeling Best Practices: Elevating the Art of Brewing appeared first on The Columbine Label Company Inc ..read more