Understanding Greenwashing: How Companies Mislead Consumers Greenwashing is a deceptive tactic used by companies to exaggerate their products’ environmental benefits to consumers. By using terms like “eco-friendly” or “sustainable,” which are difficult to verify, companies create the illusion of being environmentally conscious. They may also selectively share research data that emphasizes their positive practices while downplaying harmful ones. Exploring the Truth Behind Electric Vehicle (EV) Marketing: Let’s start with the basics: why do consumers choose to purchase electric vehicles? Accordi ..read more

Are you looking for ways to save on your purchases while helping your friends discover quality products? If so, you’re in luck! At Enginetech, we have a fantastic offer just for you. We believe in the power of sharing, so we have introduced our Customer Referral Program. This program allows you to earn money just by referring a friend to us. It’s a win-win situation for everyone! Help us & we’ll help you! Yes, you read it right! Help us spread the word about our products and services, and we’ll reward you. It’s as simple as that. Our customer referral program is a way for us to say thank ..read more

This March, 2024, marks the 20 year anniversary of when Enginetech engineer, Will Pollard, bought his first new car, a humble Jeep. Since then, he has done everything right to keep it running. We asked Will, “How?!”. Here is what he had to say: “Taking care of your equipment is a recipe for many miles of adventures.” The Origins of Will’s Jeep. Will bought his Jeep Wrangler X back in March of 2004 with only 5 miles on the odometer. Prior to this vehicle, Will had never purchased a new car. Rather, he would purchase older vehicles from individuals or car lots and get them running properly aga ..read more

This week shattered the record books for biting cold temperatures. Everyone is fighting to keep warm, and maintain their vehicles in challenging conditions. However, Tesla owners are the ones running into the most trouble amid bitter cold. It’s times like these those of us who drive combustion engines have the upper hand, and those who drive EV’s face unfortunate hardship. Never more so has this been the case than in Chicago. Tesla drivers stood in the cold, stranded and exposed at charging stations, waiting and waiting… and waiting…. “I’ve been here for over five hours at this point, and I s ..read more

We asked various team members at Enginetech HQ:  What do you know now about cars that you wish you knew before? “I wish I knew that recalls should be taken seriously, and that they can be fixed for free.” “I wish someone had told me to always keep your car clean and tidy. For one, your paint and interior surfaces will last a lot longer and retain their value better at resale. Also, I have heard many HR people say one of the things they look at of potential hires is how their car looks – for a clue as to how organized is the person being interviewed! “ “I wish I’d known how important ..read more

Have you ever been led astray, overcharged, or taken advantage of at the dealership? As a woman, this author has heard it all. Dealership service advisors sometimes add bogus charges to a repair bill with the assumption that a woman, or a young person, might not understand and catch them. A few of my favorites have been “blinker fluid”, a $199/hr. labor fee for changing a battery, and several other inflated quote stories from my friends and colleagues. To avoid corporate tricks, many people choose smaller repair shops for maintenance on their vehicle. It’s not a guarantee that you’ll have a lo ..read more

Why Ecommerce? Did you know that the Global aftermarket parts industry has a projected value of $1167 Billion in 2030? Did you also know that the expected ecommerce sales on first-party websites in 2030 is $35 Billion?{1} Enginetech can help you expand your company and profit by supporting your transition to ecommerce. Ecommerce streamlines the browsing, searching, and purchasing processes. This way, companies can enhance convenience and provide a seamless online shopping journey for their customers. This can lead to higher customer satisfaction, increased conversions, and improved customer r ..read more

Move over George Jetson, the real-life flying car is no longer just a midcentury hyper-modernist dream… or is it? Among ultrasonic dishwashers and instant language translators, through the Jetsons’ retro-futurism aesthetic, humankind once only imagined flying cars. However, they are no longer an idea of the future, but of the ‘here and now’! A company in the Bay Area, Alef Aeronautics, has been testing a model prototype for a flying car, and it just obtained federal approval to begin flight testing and public demonstrations. “[Innovator, Jim] Dukhovny believes this is the next efficient mode ..read more

Despite practically every automaker making plans to go entirely electric, Toyota is veering away from the trend. Toyota is the largest vehicle manufacturer in the world, with 11.5% share in vehicles sold, however they continue to steer clear of producing EV’s. Why? The hydrogen combustion engine. Hydrogen Combustion May Outperform the Pure Electric Vehicle. Toyota is aiming to create something better than the EV. “Toyota has gone against the grain by pushing back on EVs, and this is another example that they aren’t ready to go all-in on electric yet”.[i] Stating that electric vehicles are ..read more

It’s summer, and people are hitting the road, traveling to long weekend getaway destinations to soak up the sun and spend time with loved ones. One thing you don’t want weighing on your mind:  reduced gas mileage. Ideally, road trips are relatively low cost and enjoyable when compared to other means of travel, with the intention of avoiding costly inconveniences and airport drama. So why not avoid senselessly wasting money all together? I’m talking about using fuel resources wisely and keeping money in your wallet. Money that you could otherwise spend on more family time and getting dess ..read more