Yotpo Blog
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Yotpo Voice brings you eCommerce tips & data, marketing trends, and strategies from the industry's top brands for building more engaging customer experiences. Yotpo is the leading eCommerce marketing platform with data-driven solutions for reviews, visual UGC, loyalty, referrals, and more.
Yotpo Blog
1w ago
With customer acquisition costs skyrocketing, the need to double down on retention strategies has never been greater – and brands right across the world are finding an answer in Subscriptions. So much so, that by the end of 2023, 75% of D2C brands globally were offering subscription products. A market projected to grow beyond $450 ..read more
Yotpo Blog
2w ago
With consumer demand not predicted to increase until later in the year, if it does at all, 2024 is set to be a challenging year for Australian retailers. So how can eCommerce and D2C brands continue to grow in such a climate? We asked an eCommerce growth expert. Mal Chia is an eCommerce growth strategist ..read more
Yotpo Blog
1M ago
Meet the 2024 Yotpo Partner Awards finalists. Outstanding agencies and tech integrators transforming eComm ..read more
Yotpo Blog
1M ago
Partnering with Yotpo Subscriptions enabled Kiki Milk to grow their subscriptions and reduce churn by 30 ..read more
Yotpo Blog
1M ago
This February, three incredible founders joined us at Yotpo HQ for an inspiring Conversation. Conversations @ Yotpo is a series where ecomm founders join us in our office space to chat about important topics, share their stories, and connect. These founders each shared different stories but themes that resonate across all three are resilience, innovation ..read more
Yotpo Blog
1M ago
Overpriced. Inflexible. Unsupportive. Sound like your current email provider? You deserve better ..read more
Yotpo Blog
1M ago
Find out how this men's grooming brand increased subscriptions AOV and massively reduced subscriber churn ..read more
Yotpo Blog
1M ago
Don't normally do an Easter sale? Well, who says you have to call it that? Or give out discounts ..read more
Yotpo Blog
1M ago
I recently spoke with Sabbatical Beauty Founder Adeline Koh (Amazing Woman in eCommerce Honoree, 2020) as part of our Conversations @ Yotpo series: where we talk with ecomm Founders about important topics including entrepreneurship, representation, equity & of course, all things ecomm. Adeline clued us in on her unexpected journey to entrepreneurship and openly ..read more