Reading Time: < 1 minute Nicolai Klemke (@nicolaiklemke) is an Indie Hacker with a PhD in Physics. Talk about a career change! Nicolai shares his founder journey from learning how to code to making waves in the music industry. We chat about carving out a niche in the bustling AI market, honing in on a customer segment that has a need (and a budget!), and building a team to turn a hobby into a profitable business. Nicolai on Twitter: https://twitter.com/nicolaiklemke ..read more

Reading Time: 5 minutes Last week, I dove into my ideal customer. Now that I have chosen that elusive ideal customer profile, there are consequences. I have found the right people to build for, but what do they need? I’ll walk you through my product challenges today. Let’s recap. I decided to turn Podscan into the most comprehensive podcast data platform it can be. My ideal customer is anyone who wants to build a product, a service, or a business on top of that data platform. And that means that I’m selling something that is extremely easy to copy, clone, and abuse. The thing that I want to ..read more

Reading Time: < 1 minute Aaron Francis (@aarondfrancis) lost his job and gained a new outlook on life — or rather, he stepped into entrepreneurship for good. Aaron weighed his options, found old friends who were ready for new adventures and finally took the plunge that his supportive audience wanted to see him take. Building his platform in public got him here. The skills he developed along the way keep the customers coming. So, where will this journey take him? Aaron will share his approach, his fears, his hopes, and his strategy with you here today. And he’s trying really hard&n ..read more

Reading Time: 6 minutes Who is Podscan’s ideal customer? Who should I sell and market to? And how can I find out who could be ideal, and what choices do I have to make when whittling down that list? Today, I’ll dive into the Ideal Customer Profile for my recently-funded yet still very-much owner-operated software business Podscan. Let’s start with where I am (in terms of understanding my customers). Honestly, I wouldn’t be anywhere had I not talked to dozens of them over the last few weeks. When I set up my transactional email systems on ConvertKit, I had an epiphany: the welcome email is th ..read more

Reading Time: < 1 minute Jessica Malnik (@jessicamalnik) deeply understands how remote work has changed the world of marketing and running a business. And fortunately, she’s sharing her knowledge. In fact, we talk a lot about how to communicate right: with your customers, with your market, and even with your globally distributed remote employees. From preventing coworker burnout to customer engagement strategies and hiring for fractional roles, Jessica shares her valuable insights. And if you ever wondered how an introvert should approach talking to people (for “fun” and profit), this ..read more

Reading Time: 8 minutes Two months ago, I started tinkering on a new business. A few weeks ago, I created a company for it. A few days ago, I signed a document. And yesterday, a massive wire arrived in a (less-than-a-day-old) bank account. Podscan is now a real company that has been funded by the Calm Company fund — with a 6-figure amount. Enough to allow me to press the proverbial NITRO button in the equally proverbial racing car that is this B2B SaaS business called Podscan. Today, in celebration of this massive milestone, I will dive into why I got funded, why I said yes to it in the firs ..read more

Reading Time: < 1 minute Mike Taylor (@hammer_mt) literally wrote the book on Prompt Engineering. He paints a vivid picture of a future where generative AI could make our traditional databases look like ancient relics, and the role of developers shifts dramatically. Instead of crafting code, they could be steering the helm of AI-generated software, potentially dealing with the whims of a virtual ‘petulant child.’  Our chat pushes us to ponder the changing value of code and the skills that will matter in the face of technology’s relentless march forward. What does it mean that we are pr ..read more

Reading Time: 5 minutes I’m a pretty okay developer, but when it comes to marketing and sales, I really need help. And for the longest time, I’ve held myself back. That ends today. My current SaaS business, Podscan, is at a point where some very important decisions need to be made. I’ve got something quite big in the works, and I’ll be talking about this next week in much more detail, but it made me think about the long-term needs a business like mine has, how I can personally fulfill them, and where I have skill gaps that I will have to work on. So today, I will explore how I will address t ..read more

Reading Time: < 1 minute Johannes Radig (@joradig) runs a SaaS from the Canary Islands — the most recent stop on a globe-spanning digital nomad trip. Johannes and I chat about building a software business for agencies, how hard it is to find just the right prices, and what traditional marketing efforts can do for indie hackers. We dive into Leadsie, the social media onboarding SaaS he co-founded, and how it is built as a calm and profitable business ..read more

Reading Time: < 1 minute Tyler Tringas (@tylertringas) invests in bootstrapped businesses. Wait… Aren’t those supposed to NOT take investment money? What’s going on here? Alignment is what’s going on. Where traditional VC’s often have very different goals from founders, funds like Tyler’s Calm Company Fund focuses on helping niche software businesses that don’t chase hypergrowth. Instead, Tyler supports those who want to build calm and profitable ventures. You know, the regular kind of business. The one that focuses on making money. In our chat, we dive into how bootstrapping and inves ..read more