In the world of Amazon PPC (Pay-Per-Click) advertising, success often boils down to a simple principle – bid on ads that generate profits and avoid those that don’t.  It sounds simple, yet many Amazon sellers tend to overcomplicate their PPC strategies.  So, we’re going to delve into the importance of adding negative keywords to your Amazon PPC campaigns and show you how to do it efficiently and in bulk, saving you valuable time and resources. Sound complicated? Don’t worry. We are here to help! Get ready to meet your new best friend in the world of Amazon PPC – Bulk Operations 2 ..read more

Have you ever dreamed of seeing your name in print or considered writing a book? Perhaps you’ve wondered how much money you can make with Amazon KDP and book publishing. As an Amazon Seller, you probably know Amazon started out as a bookseller and still hearkens to that beginning in many ways. Books are actually a popular FBA item, and there is a lot of potential in used books. This post isn’t about that. We’re going to explore self-publishing using Amazon’s Kindle Direct Publishing Platform. What is Amazon KDP? KDP refers to Kindle Direct Publishing. Amazon launched KDP in 2007 and with it th ..read more

With the arrival of ChatGPT, AI has exploded into the everyday. Businesses of all kinds are now using ChatGPT to help write emails, write web code and decide what to have for lunch. So what does all this mean for Amazon FBA sellers? The good news is, AI is not going to replace sellers any time soon. But it will make selling on Amazon much easier over the next few years as AI tools help automate the hardest and most tedious parts of Amazon selling. Here’s a rundown of the top AI tools you can use right now to save time, increase sales and become more successful on Amazon. Best Free AI Tool: Cha ..read more

If you’re considering selling your products on Amazon, you have two main options: Amazon Seller Central or Vendor Central. Both platforms offer different benefits and features, but which one is right for your business? In this article, we’ll explore the differences between Amazon Seller Central and Vendor Central to help you make an informed decision. What is Amazon Seller Central? Amazon Seller Central is a platform that allows individuals or businesses to sell their products directly to customers on Amazon. This platform is designed for sellers who want to maintain control over their product ..read more

Short answer: Yes The old adage that the “customer is always right” is making a strong comeback thanks to Amazon’s A10 algorithm. Amazon has never been shy about its generous return and refund policies, nor about applying its standards to 3rd party sellers. In fact, Amazon sellers that choose the Fulfillment by Amazon (FBA) service provided by the e-commerce platform enjoy many benefits, such as having Amazon handle logistics, customer service and returns, which lead to increased consumer trust and more sales. These benefits also come with a strict adherence to Amazon’s policies and Amazon doe ..read more

At some point in your Amazon selling journey, you will experience losing inbound Fulfillment by Amazon (FBA) inventory to Amazon Fulfillment Centers (FC). While Amazon handles most of the work for FBA sellers, they are still responsible for shipping their inventory to designated Amazon warehouses.  During this time, there are a lot of things that can happen to your inbound shipments. One of which is getting lost during transit. Aside from that, product units can also be misplaced or lost even after all boxes are properly received in the FC.  Even though Amazon is a well-established c ..read more

The adage “don’t put all your eggs in one basket” carries a lot of weight in eCommerce. Online retail sales and competition continue to grow amid consumer demand, new technologies, and ever-expanding online marketplaces. With more marketplaces cropping up, the need to be competitive has become more critical. Savvy merchants are making the most of the seemingly limitless options for selling online, gaining market share across multiple marketplaces to increase their chances of success. In this post, we’ll dig into the benefits of multi-channel selling and help you understand the pillars for suc ..read more

Introduction When it comes to expanding your store’s footprint, selling on the Amazon Europe marketplace is perfect. It offers automatic entry into the lucrative EU market and access to its expansive customer pool. Post-pandemic, online shoppers are still favoring marketplaces like Amazon, eBay and Etsy. With statistics showing a 75% increase in ecommerce shopping in 2021, naturally, the EU tax authorities introduced new reforms to simplify EU VAT procedures in July 2021.  These reforms apply to those selling on Amazon EU! Remember, you’re selling products, which means you need to know th ..read more

If you’ve been in the ecommerce game for long, you know the #1 rule: control your stock or it will control you. Thing is, without a firm grip on your minimum and maximum stock levels, controlling your inventory is easier said than done — leaving customers (and your pockets) feeling the sting of stockouts and overstocks. With one-third of businesses missing a shipment because they sold an item that wasn’t in stock, and average stock predictions hitting an accuracy rate of just 63%, something clearly needs to change. So, how do you know when is the best possible time to replenish your stock? Tod ..read more

Sponsored Brands Video Ads are a new way for businesses to grow their Amazon presence and increase sales.  So, what are Sponsored Brands? They’re ads that you can create on your own, using Amazon’s tools. This blog post will discuss setting up an Amazon video ad campaign from start to finish. We’ll also go over some guidelines for creating successful videos, showing them as sponsored brands in customers’ search results. You don’t want your customers searching for products without seeing your ads, so let’s start the campaign creation process! How To Create Sponsored Video Ads On Amazon If ..read more