With virtual reality (VR), your brand can now create engaging experiences that consumers can truly immerse themselves in. Virtual reality is a type of immersive media that creates an interactive environment by combining graphics, sounds, and sometimes even smells, often set in a fantastical setting. The primary advantage of using VR for marketing activities is […] The post VR marketing to develop your brand! appeared first on The Growth Blog ..read more

Search engine optimization is a never-ending game. With new updates, new search algorithms and new patterns of user behavior, it’s essential to stay up to date in order to maximize your site’s visibility in the search engines. To do this, you need to draw up an SEO plan to anticipate and see the big picture. […] The post A plan for your SEO strategy appeared first on The Growth Blog ..read more

When it comes to e-mail marketing, there are a few main ideas that you’ll see used over and over again. They are gamification, autoresponder sequences and the importance of recipient audiences. Each has its own specific use case, but they all end up being part of the same generalized strategy: Add a little fun to […] The post Add gamification to your e-mails appeared first on The Growth Blog ..read more

Growth hacking is a method of rapidly increasing business growth through experimentation and optimization. It has become a popular term among startup founders and marketers looking to understand how to build and accelerate their businesses. We’ve already seen in other articles what growth hacking is. Let’s take a deeper look at how to implement a […] The post How to create a growth hacking strategy? appeared first on The Growth Blog ..read more

The marketing industry is undergoing a major transformation thanks to the emergence of artificial intelligence, blockchain and the ever-growing development of search engine optimization (SEO). While these technologies are still young, they are already having a significant impact on the future of marketing. Whether it’s changing the way we connect with people, automating tasks, or […] The post AI, Blockchain and SEO: The Future of Marketing appeared first on The Growth Blog ..read more

It’s no surprise that marketing is changing. The pace of change has never been faster, and the consequences have never been more radical. With the advent of social media and mobile technology, consumers are able to talk about products at an exponential rate. As a result, companies must be agile when it comes to adapting […] The post Steps of the AARRR framework, indispensable growth hacking tool appeared first on The Growth Blog ..read more

It can be difficult to know how to start building links to your site. Whether you’re just getting started with SEO or looking to step up your efforts, there are many factors to consider when creating a link building strategy. Fortunately, there are a few simple steps you can take to get your link building […] The post 5 steps to a perfect link building strategy appeared first on The Growth Blog ..read more

Consumers are increasingly empowered to make informed purchasing decisions based on user experiences. Added to this are decisions based on trusted opinions, insights and recommendations. As a result, decision-making has been made easier. For an ever greater optimization of the customer journey, AB tests become necessary. In addition, in order to remain relevant and accountable […] The post Why does AB testing improve your business growth? appeared first on The Growth Blog ..read more

Have you ever wondered why so many companies end up on SpamCop’s blacklist, or why they are constantly harassed by spam watchers? Spam is a constant threat to everyone who uses marketing campaigns, and it’s only getting worse. But there are things we can do to minimize the risk and stay on the right side […] The post E-mail marketing: 6 tips to avoid becoming a spammer appeared first on The Growth Blog ..read more

Your brand is a powerful tool in your marketing arsenal. It is important for your strategy to have a strong and consistent brand. Such a strategy allows your contacts, your leads to convert more easily. In addition, it will give you media coverage that other companies would have a hard time getting. However, having a […] The post Brand Legitimacy: How to Create and Develop a Good Reputation appeared first on The Growth Blog ..read more