You’ve made your resolution to take action, but now you need to measure your success. Goal setting is a great measuring stick for how much progress you’ve made, and doing it right can make or break your company’s forward momentum. Learn more about effective business goals and how to craft them for YOUR business’ marketing plan to optimize your 2022 resolution.   Read Original Article The post 5 Smart Business Strategies to Take into 2022 appeared first on Sales Renewal ..read more

Website accessibility is an important—and too often overlooked—facet of one’s online brand. Not only is it fair that everyone has access to the Web and virtual worlds, but equitable access is also legally mandated by the Americans with Disabilities Act (ADA). Fortunately, the costs for increasing the accessibility of your web site have come down dramatically over the years. You no longer need a high-priced team of accessibility experts toiling away for weeks; instead, website plug-ins are available that automate and deskill many tasks so only a few hours are needed at first, and then modest on ..read more

Two leading marketing agencies join together to bring positive progress for companies across the country. Providence, RI, April 1, 2022 – Providence-based, full-service marketing firm, Figmints, announced today that it has acquired Boston-based outsourced marketing firm, Sales Renewal, which has been servicing clients since 2009. Figmints will be integrating Sales Renewal’s Implementation Business clients and staff into existing business units, and will continue to offer a full range of high-quality marketing services. “There’s a strong fit here with Figmints,” says Sales Renewal CEO Keith Lor ..read more

Gotham City District Attorney Harvey Dent once said “I make my own luck” – and you can too! Consider these four tools that can give you more control over your business fate: preparation, exposure, perseverance, and action. These are all the traits of the “lucky” businessperson, and they can be yours with a little practice.   Read Original Article The post 4 Components to Increase Your Luck appeared first on Sales Renewal ..read more

We’re seeing a lot of shamrocks and four-leaf clovers at this time of year, and it always invokes the idea of “luck” – which is an important part of any ambitious endeavor, including business pursuits. While it may sometimes seem that luck is out of your control, understanding the nuances of luck can help you harness the factors that you CAN control to maximize your luck. Check out this great article that uses a golf analogy to explain how luck factors into your business plans.   Read Original Article The post The Importance Of Luck appeared first on Sales Renewal ..read more

One of the best ways to create synergy and boost your marketing reach via your partnerships is to share content. Cross posting and guest posting on your clients’ or partners’ blogs and social media platforms increases your reach, generates additional trust and loyalty for your business, and opens doors to more interesting and relevant content. For example, this month we’re sharing an infographic and guest post about Sales Skills from IRC that talks about the power of following up with your prospects. Check out the article, written by Nicholas Rubright, and the infographic: The importance of fo ..read more

“Cause marketing” is rapidly becoming one of the smartest decisions you can make for your business as more and more people are making ethics-based decisions, choosing to work with cause-conscious companies as a priority. Perhaps the most recognizable cause marketing campaign is Subaru’s “Share the Love” initiative, in which every car sale includes a donation to a charity. This practice of partnering with charities and non-profit organizations, or taking a social responsibility stance, generates brand trust, goodwill, and loyalty that reflects positively on your company but also enhances your p ..read more

Client referrals are one of the most powerful ways to build and grow your business. Not only does it bring new clients to your company with a foundation of trust and confidence, but it also generates an encouraging feedback loop from your current clients who have been so impressed that they’ve decided to send their valuable connections to you too. Here are seven great ways to get your customers spreading the love!   Read Original Article The post 7 Effective Ways to Boost Valuable Business Referrals appeared first on Sales Renewal ..read more

Has your business ever faced as many challenges as it has the last two years? The pandemic, the supply chain, a growing, inflating economy, and the Great Resignation are some of the paradigm changers we’ve experienced. Have your business strategies and marketing plans kept up with the changes? Or are you hoping your market, buyers, and competitors have not significantly changed, so you don’t need to either? Are you willing to bet your business on it? Sales Renewal is pleased to offer a complimentary three-hour marketing consultation to facilitate your 2022 planning: 1-hour initial Zoom discus ..read more

Resolutions are firm decisions to take action – and they’re just as important for businesses as they are for individuals looking to make positive changes. As 2022 launches, the Better Business Bureau has offered some New Year’s Resolution ideas for your company to adopt, and we’re not surprised many of them are marketing-related! Check out these suggestions from the BBB, and let us know if you’d like some help. We’re especially excited about our accessibility solutions for #1, and for our NEW EasyReviews WordPress plugin for #7!   Read Original Article The post BBB Business Tip: 10 New ..read more