Sport Science Agency is thrilled to introduce Andrew Miller as the newest addition to the team, taking on the role of Communications and Content Lead. With nearly a decade of invaluable experience in strategic marketing and communications, Andrew's arrival marks a significant milestone for SSA as we navigate an exciting period of growth and expansion in 2024 and beyond. Andrew's professional journey is distinguished by his expertise in marketing, spanning various sectors such as technology, private medical care, business consultancy, and, notably, sports. His background positions him to make ..read more

An Olympic and Paralympic year always brings elite sporting performance into sharp focus. In the dynamic landscape of sports science, the 2024 Paris Games are poised to highlight performance trends such as cutting-edge technology, personalised analytics, and holistic athlete well-being. The wide-scale adoption of Artificial Intelligence (AI) and machine learning might have come too late to substantially influence outcomes in Paris, but its use will continue to revolutionise performance analysis, offering coaches and athletes unprecedented insights into strategic decision-making.  The Par ..read more

As we step into 2024, the realm of sports science continues to evolve at an unprecedented pace, pushing boundaries and redefining the way athletes train, perform, and recover. For Sport Science Agency, it has been a year of solid growth, and reflecting on the trends of 2023 provides valuable insights into the advancements that have shaped the industry, while also offering a glimpse into what lies ahead in 2024. SSA has worked closely with Vodafone and the WRU to support players through the development and implementation of a brand new menstrual cycle tracking tool, PLAYER.Connect REVIEW OF 20 ..read more

Job Description Communications and Content Lead __________________________________________________________________________________ Description Sport Science Agency (SSA) is looking for a communications and content lead who can take ownership of our content marketing activities, including press and media relations. The role will include taking responsibility for social strategy, PR and content development, and ownership of social accounts across SSA and client channels.  The role will report to the directors of SSA.  Responsibilities Strategy Develop a coordinated and integrated com ..read more

Like many, we very interested to read the recent findings of a new study by the University of Glasgow’s Professor Willie Stewart, addressing the long-term consequences of participating in contact sports, and the subsequent risks of neurodegenerative diseases. The paper (available here) specifically focuses on the occurrence of chronic traumatic encephalopathy (CTE), which is associated with a history of traumatic brain injury (TBI) and repetitive head impacts (RHI). While previous studies have examined this issue in other sports (such as American football) this research aimed to investigate t ..read more

At last week’s excellent Training Ground Guru Live, there was a lot of talk about the critical element of "scanning" - the process where a player constantly assesses their surroundings to make informed decisions on the pitch. In this blog, we'll delve into the fascinating intersection of sport science and data considerations in the context of scanning in football. The Importance of Scanning Scanning, sometimes referred to as "checking your shoulders" or "checking your surroundings," is the practice of players looking over their shoulders and around them to gain a better understanding of the g ..read more

Cricket is a sport that demands peak physical and mental performance, often extending for hours or even days, with players needing to stay alert, focused, and energised to excel in this unique sporting environment. Like most sports, cricket has a developed understanding of the performance benefits of caffeine, and how, when used appropriately, this powerful stimulant can significantly impact a player's game. In this article, which incorporates findings from a 2006 study entitled ‘Central fatigue: the serotonin hypothesis and beyond’, we'll explore how caffeine can elevate cricket performance i ..read more

The NFL is making waves beyond the football field, expanding its reach and partnerships into the world of skincare. In a recent development, the NFL has unveiled My Block Skin as its official sunscreen partner in the UK and Ireland. The Sport Science Agency has spoken before about the benefits of sunscreen to athletes, and the need for increased awareness in elite sporting environments. This collaboration marks another significant step in promoting skin protection among athletes and fans alike. Let's delve into the benefits of this significant partnership. Sun Exposure and Athlete's Well-bein ..read more

This weekend sees one of the unique races in sport, with the Singapore Grand Prix taking place on Sunday.  From Sport Science Agency’s experience of working across Formula 1 for over two years, it was undoubtedly the Marina Bay Circuit that presented the most complexities for teams and drivers when planning for success at this incredible event.  The Singapore Grand Prix is renowned for its unique challenges that push both drivers and teams to their limits . These challenges primarily revolve around factors like jet lag, G-forces, dehydration, and their impact on driver concentration ..read more

As the world eagerly awaits the start of the Rugby World Cup 2023 in Paris this weekend, there's a growing awareness of the work taking place behind the scenes that is reshaping player brain health considerations and improving the game’s understanding of concussion.  In the midst of this innovation stands SSA client Marker Diagnostics, a leader in salivary biomarker analysis, which is transforming concussion diagnosis and player safety with their groundbreaking concussion biomarker saliva test. The Rugby World Cup will be a showcase for player welfare changes  A Concussion Conundrum ..read more