Nearly $250,000 donated in 2023 TRAILS GRANTS; More than $3.3 million in TRAILS GRANTS provided to ATV, off-road and snowmobiling organizations across the U.S. and Canada since the program started Minneapolis, Minn. (November 16, 2023) – Today, Polaris Inc. (NYSE: PII), announced a donation of more than $100,000 to off-road vehicles (ORV), all-terrain vehicles (ATV) and snowmobile organizations across the United States and Canada as a part of its TRAILS GRANTS program. The TRAILS GRANTS program focuses on promoting safe and responsible riding, supporting trail preservation, and help ..read more

Racers Xavier de Soultrait and Florent Vayssade will Pilot the All-New Polaris-Engineered RZR Pro R Factory in the T4 Category The Xtremplus and TH-Trucks Teams are Each Set to Field Three Drivers in 2024 Dakar Equipped with RZR Pro R’s MINNEAPOLIS, MN (December 27, 2023) – The 46th Edition of the Dakar Rally kicks off on January 5, 2024 in Saudi Arabia, and today Polaris Off Road announced it is joining forces with Sebastien Loeb Racing (SLR), as SLR drivers Xavier de Soultrait and Florent Vayssade contest the SSV T4 category behind the wheel of Polaris’ RZR Pro R Factory race machines. Back ..read more

FluidLogic, the leader in high-performance Active Hydration systems helping people thrive and live healthier lives through intelligent hydration. If you’re not familiar with Fluid Logic, they have been providing hydration solutions for professional racers and race teams across off-road and on-road racing, including SCORE, NASCAR and IndyCar. That said, their expertise goes way beyond motorsports and into the broader realm of hydration and its impact on human performance. But just in case you’re thinking hydration isn’t all that big of a deal, consider the facts: “THIRSTY = DEHYDRATED ..read more

Polaris Factory Racing Drivers Brock Heger and Max Eddy Jr. Deliver 1-2 Finishes in the RZR Pro R Factory, while Wayne Matlock Rounds out the Podium in his Modified RZR Pro R  MINNEAPOLIS, MN (January 29, 2024) – The 2024 UTV racing season got underway this past weekend at King of the Hammers (KOH) with the 5th annual Desert Challenge, and Polaris Factory Racing continued the momentum from its dominant 2023 with Brock Heger and Max Eddy Jr. capturing first and second overall UTV in the B3 UTV Open class respectively.  Piloting his RZR Pro R Factory, Heger, the 2023 SCORE UTV Pro Open ..read more

PEAK PREMIUM PERFORMANCE Ignite your off-road adventure with the turn of the automotive-style key, as the all-new RIDGE® XR side x side from Kawasaki roars to life with its distinctive tone and 999cc liquid-cooled, 4-stroke in-line four-cylinder engine. Setting itself apart from the crowd of twin-cylinder-powered sport-utility side x sides, the RIDGE XR promises an exhilarating experience. Feel the smooth, linear throttle response as you navigate corners, enjoying precise control and a surge of acceleration directly linked to your right foot. Crafted for comfort, the RIDGE XR boasts a wide-tra ..read more

The 5X Baja 500 and Baja 1000 Champion will Pilot one of the Polaris’ Purpose-Built RZR Pro R Factory Vehicle Polaris Factory Racing Team Expands 2024 Schedule to Eight Races, Adding King of the Hammers Desert and Rock Events, the Mint 400, and Vegas to Reno MINNEAPOLIS, MN (January 22, 2024) – With the 2024 UTV racing season kicking  ..read more

Valcourt, Quebec, December 18, 2023 – BRP Inc. (TSX : DOO; NASDAQ : DOOO) marks an important milestone in its history by celebrating 20 years of adventure, innovation and growth. BRP’s adventure began on December 18, 2003, when it was launched as a standalone company. Its mission, which remains the same today, was to create new ways to move people and redefine powersports riding experiences so that they are measured by emotion rather than distance. 20 years of growth* BRP has experienced exceptional growth. In 20 years, the company has tripled its global market share, becoming the world’s lead ..read more

Featuring Premium Sound by JBL, Wireless Headphone-Integrated Communication System Elevates the Off-Road Experience, Keeping Riders Hands Free and in Constant Contact  Plano, TX (September 12, 2023) – Not all adventures require helmets, but they do require communication. That’s why Cardo Systems, the global market leader in wireless communication systems for powersports, today announced its new PACKTALK EDGEPHONES ORV for the off-road-vehicle segment. The all-new sleek-designed head-phone-integrated communication system brings all the benefits of Cardo’s top-of-the-line PACKTALK EDGE ORV ..read more

CMI/CFMOTO Canada announces CAREY PRICE, legendary Montreal Canadiens goaltender and passionate outdoorsman, as its Brand Ambassador. Saint-Benoît-Labre (Québec) – September 12, 2023 – CMI/CFMOTO Canada is extremely pleased to announce that Carey Price, legendary goaltender for the Montreal Canadiens and a passionate outdoorsman, has been named its Brand Ambassador for CFMOTO Canada vehicles. Star goaltender Carey Price welcomed as new Brand Ambassador for CFMOTO vehicles in Canada Patrick Robertson,  ..read more

ROCKFORD FOSGATE LITERALLY ELEVATES AUDIO FOR POLARIS RANGER WITH THE ALL-NEW, ALL-IN-ONE ROOF SYSTEM Available for Two-and Four-Seater 2018 and newer Polaris Ranger Models, the Rockford Fosgate Ranger Roof Audio System Delivers Epic Performance and Seamless Installation. Tempe, AZ (September 12, 2023) – Rockford Fosgate, the industry leader in high-performance audio, announced the launch of its latest innovation, the Ranger Roof Audio System. Purpose built fo ..read more